Google releases March 2023 broad core update

[{"selector":"#anim-7d4d2478-00ea-477d-9ea5-385f1a4c435f","keyframes":{"opacity":[0,1]},"delay":200,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-39a53500-3fd0-4d75-af1e-d54a8d8c0bc9","keyframes":{"transform":["translate3d(-364.00005%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":300,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1cfbff34-43c0-43b6-b99b-963bc85bd816","keyframes":{"opacity":[0,1]},"delay":300,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d51c4c80-0198-46f7-a375-aa6984c30fc4","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":300,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-00232356-6a5e-480c-8dbf-7b729523a353","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-023780eb-91d3-4c39-b948-972b75e10523","keyframes":{"transform":["translate3d(-115.82278%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Google is now rolling out the March 2023 broad core update. This is the first broad core update of 2023, following the September 2022 broad core update. It has been just over six months since Google’s last broad core update. Read on... Scribbled Arrow Read the full article

"

[{"selector":"#anim-fecf41a1-a99b-420c-8d4a-7dbff76fa8d8","keyframes":{"opacity":[0,1]},"delay":200,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1033db0a-0906-469a-99c7-73d17946b78b","keyframes":{"transform":["translate3d(-360.00007%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":300,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-549a372d-5d01-4bbd-8c35-1818b446b136","keyframes":{"opacity":[0,1]},"delay":300,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f1930e0e-a40a-4a29-a59c-e088f10a3927","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":300,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-e4d3df2e-dc08-467b-894e-6d47c32ba6ad","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-287a7919-f702-46a7-b03e-decd8c701f51","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e93d7dd9-b28b-424c-86fa-7e0a44956f5f","keyframes":{"transform":["translate3d(0px, 167.89051%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-8e9f21c6-6942-464c-9f4f-7092ed56cc77","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-65e3f3ae-d27a-4ca9-8cbf-5550cf07b3de","keyframes":{"transform":["translate3d(0px, 847.00840%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Today we released the March 2023 core update. We’ll update our ranking release history page when the rollout is complete. Keep reading... Scribbled Arrow -Google via Twitter Read the full article

Google has given advice on what to consider if you are negatively impacted by a core update in the past. There aren’t specific actions to take to recover, and in fact, a negative rankings impact may not signal anything is wrong with your pages.

[{"selector":"#anim-e534b584-64cf-49f3-99d6-a9eb1d67339a","keyframes":{"transform":["translate3d(114.96259%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-17db0fe4-9e7c-44a2-bec0-7013492083dd","keyframes":{"opacity":[0,1]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-babea95f-7c17-4fbf-b60b-167706e40ebc","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-9be3c40f-2912-4a50-815a-c8ef4602d670","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-bbb28130-727b-4799-be7d-a3239590a516","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4b268c1e-91ea-4a7e-bd8b-0f9cf31804c7","keyframes":{"transform":["translate3d(-116.71925%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Orange Lightning

Whenever Google updates its search ranking algorithms, it means that your site can do better or worse in the search results. Knowing when Google makes these updates gives us something to point to in order to understand if it was something you changed on your website or something Google changed with its ranking algorithm.

[{"selector":"#anim-8e8acce3-e755-4d58-a84e-a37f3aec317d","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6d52d6c0-ef86-4fb3-98b8-e7aa135e8a12","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a0eb7ebf-469b-4a38-b816-bee3bf6c6f6f","keyframes":{"transform":["translate3d(0px, 150.97642%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

Today, we know Google will be releasing a core ranking update, so keep an eye on your analytics and rankings over the next couple of weeks.

[{"selector":"#anim-d1f410c4-fa49-4bce-8adb-4dd76f411a45","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9cad3f4e-8011-4e81-a0f0-63ca45fc3008","keyframes":{"transform":["translate3d(0px, 140.54870%, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}]

[{"selector":"#anim-3ec87678-6968-484d-9971-d058bfe14803","keyframes":{"transform":["translate3d(-99.284%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-22fe51d3-3c81-43cf-ad95-91a70beea9ad","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4fa26598-d557-47f7-9a06-40f47119591d","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-47a81981-7ef1-47e0-8046-0921dcc90176","keyframes":{"transform":["translate3d(-100%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-1f310225-1e61-48aa-b386-a27736c0e40d","keyframes":{"opacity":[0,1]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b169adc5-0fab-4d9a-998e-b55c4b0e34cb","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":600,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-afa968e5-fed6-4cd3-a91f-ff64fdde2b85","keyframes":{"transform":["rotate(-124deg) translate3d(-164.21053%, 0px, 0) rotate(124deg)","rotate(-124deg) translate3d(0px, 0px, 0) rotate(124deg)"]},"delay":300,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9ca5a7f4-6987-41a3-8204-4a5e492cc0ee","keyframes":{"opacity":[0,1]},"delay":300,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cd4cec59-69e0-47c0-87ac-777d710194bf","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":300,"duration":1000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] [{"selector":"#anim-d2b7bc3c-ee69-432e-963b-9883cdeea408","keyframes":[{"offset":0,"transform":"translate3d(0, -170.75642%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.29,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.45,"transform":"translate3d(0, -48.016705304%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.61,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.71,"transform":"translate3d(0, -16.324313752%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.8,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.85,"transform":"translate3d(0, -6.130155478%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.92,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.96,"transform":"translate3d(0, -2.663800152%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":1,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"}],"delay":0,"duration":600,"fill":"both"}] You can read more about past Google updates here. Yellow Browser Scribbled Arrow

An SEO guide to understanding E-E-A-T

[{"selector":"#anim-a8f3a10d-df78-4de7-8cb4-edc67b31948a","keyframes":{"opacity":[0,1]},"delay":300,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5c6dd170-33e4-4667-ad57-3f20b45875c9","keyframes":{"opacity":[0,1]},"delay":400,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b432ccb3-1a0e-4af4-a3fc-e41bd4060501","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6db3fe3a-8506-4807-af1b-0771e7ae8287","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-77a64f04-62f3-47e9-8232-06d3c8e03a0c","keyframes":{"opacity":[0,1]},"delay":300,"duration":3000,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4324e443-ee2e-4d25-adaa-7274b934b86d","keyframes":{"opacity":[0,1]},"delay":400,"duration":1200,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] Read more Read more

Search Engine Land's newsletter is the go-to source for breaking search marketing news, analysis, expert intelligence, and buyer guides on the latest marketing technology solutions.

[{"selector":"#anim-2960020f-4e6a-4b2e-81df-602923a4ae2e","keyframes":[{"offset":0,"transform":"translate3d(0, -186.58209%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.29,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.45,"transform":"translate3d(0, -52.466883708%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.61,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.71,"transform":"translate3d(0, -17.837247804%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.8,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.85,"transform":"translate3d(0, -6.698297031%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":0.92,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"},{"offset":0.96,"transform":"translate3d(0, -2.910680604%, 0)","easing":"cubic-bezier(.5, 0, 1, 1)"},{"offset":1,"transform":"translate3d(0, 0%, 0)","easing":"cubic-bezier(0, 0, .5, 1)"}],"delay":0,"duration":600,"fill":"both"}]

Google releases March 2023 broad core update

"

Google has given advice on what to consider if you are negatively impacted by a core update in the past. There aren’t specific actions to take to recover, and in fact, a negative rankings impact may not signal anything is wrong with your pages.

What to do if you are hit

Read the full article

Why we care

Read the full article

Today, we know Google will be releasing a core ranking update, so keep an eye on your analytics and rankings over the next couple of weeks.

Read the full article

An SEO guide to understanding E-E-A-T

Dig deeper:

New Google Analytics custom channel groups

Search Engine Land's newsletter is the go-to source for breaking search marketing news, analysis, expert intelligence, and buyer guides on the latest marketing technology solutions.

Subscribe for free!