Google announced changes to its search executive team last week, including a new head of Google Search. This week, we have big changes to the Microsoft Bing Search and Microsoft Advertising executive team.

Mikhail Parakhin is stepping down from his role as the head of Bing Search and Microsoft Advertising days after Microsoft hired Mustafa Suleyman. Suleyman was the co-founder of DeepMind, a company Google acquired years back. Suleyman is now the CEO of Microsoft AI, leading up Microsoft’s AI efforts, including Copilot and more.

Barry Schwartz,
Ever-changing job titles

SEO

Mikhail Parakhin, head of Microsoft Bing Search and Microsoft Advertising steps down

This comes days after the company announced the new CEO of Microsoft AI, Mustafa Suleyman.

SEO

Google adds 3D model markup for product structured data

Now when you have multiple images, this markup can help Google known which image the 3D image references.

PPC

Google expands Product Studio to Australia and Canada

Google plans to roll out the advertising tool to marketers in more countries over the course of the year.

SEO

7 tips to improve your website speed in 2024

Learn what you can do to improve the page load time and Google Core Web Vitals of your website.

SEO

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PPC

YouTube warns creators not to delete videos

Hiding or removing content can negatively impact your channel's overall rankings.

PPC

YouTube issues guidance on when to post content for maximum reach

YouTube Product Lead Todd Beaupre explains how the timing of content publication can affect viewership.

SEO

5 reasons why rankings are lying and how to fix them

Don't be fooled by decent rankings that won't drive results. Learn five problems that could be hurting your SEO efforts and how to fix them.

Search Engine Land webinar

Think Spiderwebs, Not Funnels: A Modern Approach to SEO

Register and attend this webinar to unravel the secrets behind the spiderweb strategy that will help boost your search rankings.

SEO

App store optimization: 8 tips to leverage your SEO research skills

Adapt your SEO skills to optimize mobile apps for better discoverability and downloads in the Apple App Store and Google Play Store.

Search Marketing Expo

On-demand: Expert-led training + Q&A

Advanced Google Ads, technical SEO, GA4, generative AI, and more… dive deep into your search marketing speciality with the SMX Master Classes, now available on-demand!

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