New European Google local SERPs prompt users to ‘find results on’ other sites
Google appears to be trying to prevent a formal local search antitrust...
Greg Sterling | Apr 23, 2019 at 11:49 am ET
Google confirms AJAX (i.e. XHR) calls consume crawl budget
One more thing to look at if you need to optimize your crawl budget for the most efficient Googlebot crawl of your...
Google starts showing more images in the web search results
It might be time for you to focus a bit more on image...
The time has come to optimize for IRLs rather than URLs
Drive-to-store strategies have reached a tipping point where they can play a significant role in improving performance of online marketing due...
A new customer experience, how AI is changing marketing
In the summer of 1956, 10 scientists and mathematicians gathered at New Hampshire’s Dartmouth College to brainstorm a new concept...
Final call to enter the 2019 Search Engine Land Awards
Time is running out to wrap up your submissions for the 4th annual Search Engine Land Awards! That's right - the final entry deadline is just a...
Google takes baby steps to monetize Google Assistant, Google Home
There's a multi-faceted revenue model starting to...
New Google smart bidding signals coming: price competitiveness, seasonality for Shopping campaigns
Mobile app ratings will also soon be among the signals Google uses in automated...
Register for SMX Advanced by Saturday & enjoy up to $600 off on-site rates
Time is running out to save big on SMX® Advanced. Register by this Saturday to save up to $600 off on-site rates! Miss this and you’ll pay...
Searching for facts, directions, local businesses are top digital assistant use cases, says survey
Smart speaker ownership jumped from 23 percent to 45 percent of respondents since last year's survey from Microsoft....
Is link building dead? Depends on who you talk to
Some SEOs argue any form of proactive link building is a waste of time. Some say it should be apart of any SEO strategy. So which is...
3 steps to signing more clients
Your agency may be using or considering a marketing automation platform to help your clients grow their funnels of customers or prospects and...
New customer acquisition vs. retention: 7 best practices for search
Here’s how retailers should map their audience strategy for new-versus-returning customers to...
Google Posts can now highlight customer testimonials in some countries
Let your customers highlight your business with a new form of Google...
Why featured snippets could be less of a win going forward
The evolution of the SERP feature is going to steal traffic away from content creators, but it can still be a win. Here’s...
Here’s how digital word of mouth and search have converged
Smart companies can shape their reputations and visibility with online word of mouth and careful attention to customer...
AMP WordPress plugin now supports Stories
Latest update lets publishers create Stories without HTML, CSS or JavaScript...
Google to offer browser, search-app choices in Android Europe set-up flow
Users will be asked to choose from among five search and browser apps in randomized...
Some cheers, a few sneers for Google’s URL solution for AMP
Solution addresses one of the most prominent AMP criticisms, but its implementation doesn’t come without controversy....
Track Quality Score daily with this advanced Adwords script
This script will help you measure the impact of your optimizations on a daily...