Internal linking for ecommerce: The ultimate guide
Learn nine best practices for internally linking pages on ecommerce websites, plus examples of ecommerce SEO done well.
Yandex ‘leak’ reveals 1,922 search ranking factors
SEOs have already started analyzing Yandex's search ranking factors, which include PageRank and several other link-related factors
Get the daily newsletter search marketers rely on.
Meta advertising: 5 best practices for 2023
As Meta continues to lead the social media pack, advertisers must stay competitive on Facebook and Instagram. Here are five ways to do so.
This day in search marketing history: January 31
Google releases URL Inspection Tool API, plus: AdWords IF functions, Page Speed Update confusion, local paid inclusion and more.
New updates for the GA4 search bar
The new updates allow additional views into accounts and properties.
Yandex scrapes Google and other SEO learnings from the source code leak
Yandex isn't Google, but there is a lot SEOs can learn about how a modern search engine is built from reviewing this codebase.
Twitstorm timeline: The latest on Elon Musk’s Twitter 2.0
Elon Musk and Twitter continue to remain in the spotlight, for better or worse. Here is everything brands and marketers need to know.
Baidu working on AI chatbot service that will be added to search
Baidu reportedly is planning to launch its AI chatbot as a standalone app before incorporating it gradually into search by March.
Teams that train together, win together. Send your team to SMX!
Save up to 20% off actionable, expert-led training and live Q&A.
9 tips to get the full SEO benefits of long-tail keywords
Using long-tail keywords can be powerful and effective for SEO. Learn why it’s important to use them strategically – and how to do it.
How to write a listicle (with 6 examples)
While writing listicles can be straightforward, you can make them more engaging and attention-grabbing by following these tips.
Yahoo is making a return to search
Yahoo has been dropping hints over the past couple weeks about its return to competing in the search space.
This day in search marketing history: January 30
Jumpshot shuts down, plus: Google publishes featured snippet guide, Universal Search expands, local reviews in Google search and more.
This day in search marketing history: January 29
Google penalizes a link network, plus: paid search spending, Google warns about article directories, Yelp ratings in Google AdWords and more.
This day in search marketing history: January 28
Featured snippets introduced, plus: Hamlet Batista passes away, Google buys DeepMind, Google ad labeling and more.
Yandex ‘leak’ reveals 1,922 search ranking factors
SEOs have already started analyzing Yandex's search ranking factors, which include PageRank and several other link-related factors
The latest jobs in search marketing
Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now.
Where should you spend your SEO budget?
Backlinks? UX? Content? When determining where to invest your SEO budget, you must put a premium on tasks that move the needle.
Google Account-level negative keywords are here
Now you can apply the same negative keyword lists you already use across multiple campaigns.
How to build a winning SEO tool stack for 2023
Tools make every SEO practitioner's life more manageable. Here are some recommendations to consider as you build your SEO toolkit.
Moving on from search engine optimization to search optimization
Our search campaigns should focus on overall visibility on the web rather than only giving importance to traditional search engine results.