Practice useful marketing for local business content success
As a small business owner, you fight big brands and a ranking system that favors them. How can you compete? Contributor Jamie Pitman shares 3...
Search in Pics: Google family house, meeting capsules & old IBM storage
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies,...
Google doodle honors science fiction writer Octavia E. Butler
Google's logo represents a woman who used her social anxiety to write beautiful science...
SearchCap: Google AdWords UI, Bing camera search & Google Assistant continued conversations
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Google rolls out updates to give users easier access to privacy controls
Will easier access to privacy controls cause headaches for marketers who rely on activity-related...
Advertisers will soon have AdWords tools to test & measure creative elements of YouTube video ads
YouTube's new creative suite -- which includes Video Experiments, Video Creative Analytics, YouTube Director Mix and Video Ad Sequencing -- is...
Bing visual search adds support for your camera and photos
Bing unlocks new intelligent visual search features within the Bing app for iOS and...
Find the right marketing automation software for your business
Marketing organizations of all sizes are being inundated by data from multiple digital marketing channels and an increasing number of consumer...
National ads, local results: Where should you be putting your money?
Discover which locations are your money-makers and focus on maximizing revenue, not exposure in unprofitable places, says contributor Jacob...
Google turns on ‘Continued Conversation’ in the Google Assistant
Users will be able to ask repeated follow-up questions without the need to say "OK Google."...
Where are they now? Vint Cerf
Part 2 of a series of articles commemorating the history of internet search. Today, Vint Cerf, Vice President and Chief Internet Evangelist for...
Summer solstice 2018 Google doodle showcases relaxing pond
Happy first day of summer or winter to our Search Engine Land readers around the...
Google begins sending goodbye old AdWords UI notices
It's time to get serious about embracing the new AdWords....
SearchCap: Microsoft launches news app, #SMX Advanced session recap & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Polished Microsoft News app joins rivals Google and Apple News
The new app and news experience is great for consumers, but is it equally beneficial for...
The Mad Scientists of Paid Search — SMX Advanced Session Recap
Honoring a long-standing SMX Advanced tradition, 3 mad scientists share test results and analyze trends to unlock the secrets of attribution and...
Why your marketing performance problem is really a measurement challenge
Figuring out how your company will grow is one of the biggest challenges facing marketers. The playbook is clear: Choose a high-value audience,...
SearchCap: Google replacing video boxes, hoarding content & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the...
Google changed the way it works, and no one really noticed
If you missed the changes Google made late last year on labeling country services, you're not alone. Contributor Patrick Stox goes through the...
How to hire the right people for your marketing team
“Digital transformation” has become one of the most commonly used buzzwords in business today. As we scramble to digitize, personalize and...
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