The top Super Bowl 2025 ads released before and during the game
Before and during Super Bowl 2025, brands battled for attention. Find out which ads stood out across different rankings.
Shift your optimization mindset in 2025 with fresh strategies for keywords, Performance Max, and audience targeting.
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Before and during Super Bowl 2025, brands battled for attention. Find out which ads stood out across different rankings.
For the first time ever, each Master Class will take place on different days, giving you the flexibility to attend multiple classes live and customize the perfect training experience.
Migrations can break your site in ways you never expected. Address SEO issues before they cost you rankings, traffic, and conversions.
Starting this past Friday, Google seems to be showing fewer and fewer reviews on Google local listings. It seems like it is a bug that Google is working to fix.
This deep dive uses SEO tools and data analysis to explore the claims, controversies, and facts behind political search results.
A look at popular WordPress SEO plugins to boost rankings, improve site speed, and optimize content.
Land your next job in SEO or PPC. These brands and agencies are hiring to fill open search marketing positions right now.
Meta's new AI features for advertisers include automated campaign optimization and personalized recommendations.
The legacy media brand is shifting focus from reach metrics to engagement, such as YouTube watch time.
Your users don’t search the same way, so why treat them like they do? Build SEO personas that refine your content and boost rankings.
Performance marketing thrives on brand awareness. Learn how a strong brand enhances CTR, CPC, conversion rates, and overall profitability.
Google is reportedly internally testing a new feature called 'AI Mode', which is a new way to ask open-ended and exploratory questions.
AI search adoption is highest among younger Americans and the vast majority still prefer classic search engines, new survey finds.
Google’s latest move forces SEOs to rethink how they measure success. Here’s what you should be focusing on now.
Google will prioritize user-friendly landing pages, pushing advertisers to enhance navigation for better search ad visibility and engagement.
Shift your optimization mindset in 2025 with fresh strategies for keywords, Performance Max, and audience targeting.
See how ChatGPT helps SEOs save time, improve workflows, and tackle tasks like keyword research, content creation, and technical audits.
The new Google Ads form tracking in Tag Manager enables codeless conversion event creation for advertisers with minimal technical setup.
You no longer need to sign up or have an account to use OpenAI's search feature.
Google's Gemini AI could become a game-changing ad platform, with potential for native, AI-powered advertising reaching billions of users.
Although younger searchers prefer social platforms, Google is still king among millennials, gen X, and boomers.
Google AI Overviews are contributing to the organic decline. But paid ad CTRs are down with or without AI Overviews shown.
Learn all about Video View campaigns – how to bid for views, target audiences, and craft engaging creative using the YouTube ABCD framework.
Make your B2B ads work smarter. Learn how to target high-value decision-makers across key platforms, such as Google, LinkedIn, Meta, and more.
Google Search will provide a very detailed comparison of two products within its AI Overviews.
SEO is always evolving. Why navigate it alone? Find out how mentorship can fast-track your learning and boost your career.
Cost data imports will now only require source, medium, and date, while making campaign fields optional for more flexible reporting.
Google extends the Dating Ads policy deadline to April 9, requiring certification for aggregators with restricted ad eligibility.
ChatGPT is sending more traffic to education and tech sites while redefining how users discover and engage with content.
Here’s how AI-powered paid search audits can help streamline analysis, flag inefficiencies, and simplify reporting for better PPC results.
Super Bowl ads may be big-budget, but the strategies to measure success apply to marketers of all kinds. Discover how.
Google solves pain point by restoring filtered product download capabilities, helping data management and streamlining inventory exports.
Cybercriminals are exploiting Google Search ads to create sophisticated phishing traps that steal Microsoft advertising account credentials.
Retro Dodo was crushed by Google's 2023 helpful content update. Now he's taking on Google as a consultant for Kagi, a paid search engine.
Rank volatility increased by 26% in 2024 – some industries saw even bigger spikes. Explore the data and insights.
Boost your Google Ads profits with advanced remarketing. Set up, optimize, and refine your campaigns for higher conversions – not just clicks.
When you manage your products within your local listings, you can now use Google Product Studio to change the background scenes.
Google is offering support sessions for advertisers struggling with conversion tracking implementation which will help prevent unreliable performance data
Learn the most common causes of declining traffic, how to analyze the issue, and the steps to bounce back.
From YouTube Shorts to AI-driven search trends, Google’s latest insights show what’s next for restaurant marketing.