SearchGPT has entered the chat. OpenAI launched SearchGPT yesterday. OpenAI is calling SearchGPT a “temporary prototype” and plans to incorporate its best search features directly into ChatGPT.

Will SearchGPT’s combination of AI models and real-time information from the web be enough to challenge Google? Not anytime soon because it’s only limited to 10,000 users and publishers. But once ChatGPT adds new search features from SearchGPT, perhaps OpenAI will achieve its vision of giving people a “better way” to “find and act on and synthesize information.”

And in case you missed it, our SMX Master Class Early Bird rates fly away tomorrow. Register here for essential SEO, PPC and GA4 training for today’s AI age.

Danny Goodwin,
Editorial Director, Search Engine Land & SMX

Conductor-week-7-22-24

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