Good morning, Marketers, have you tried using OpenAI’s Code Interpreter yet?

The plugin is a big deal for SEO professionals because it simplifies how you’re able to analyze large files.

Not convinced? Then check out Search Engine Land contributor John McAlpin’s guide on how you can use Code Interpreter for immediate SEO value. It offers these five key takeaways:

  • Visualize internal linking
  • Perform server log analysis
  • Identify themes in keywords
  • Optimize titles and meta descriptions
  • Automate redirect mapping

Nicola Agius,
Paid Media Editor

ChatGPT

5 SEO use cases for ChatGPT’s Advanced Data Analysis plugin

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Learn how OpenAI's latest plugin can help you analyze internal linking, perform server log analysis, and more for better SEO results.

SEO

Google warns against content pruning as CNET deletes thousands of pages

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Google says deleting old content just because it's old isn't beneficial for SEO. However, pruning content can be helpful – when done right.

PPC

Google’s Performance Max Best Practices Guide gets major update

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The updated document provides better insight into the benefits of Performance Max, and contains advice for more effective marketing.

SEO

Local SEO for Good – LIVE: The virtual conference that gives back

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Get insights, help causes and feel good.

SEO webinars

Unleash the power of SEO reporting for the C-suite

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It’s time to make SEO reporting clear, concise, and compelling for the C-suite. Discover how to translate complex SEO data, communicate ROI effectively, and even access a free downloadable C-suite SEO report template.

Register here!

PPC

Google: All online content should be available for AI training unless publishers opt out

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The search engine has sent its proposal to the Australian government, urging policymakers to change existing copyright laws.

PPC

X (Twitter) unveils new features to boost control and safety for advertisers

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The new tools give marketers more say over ad placement.

SEO

Ecommerce brand debuts AI-generated product review summaries

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Using ChatGPT, retailer Newegg now highlights pros and cons, plus summaries of customer reviews on product pages.

PPC

Google Ads scripts usher in a new era with API access

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Learn how Google Ads scripts and the new "mutate" function redefine campaign management and how to tap into the full potential of the Ads API.

Content

Boost your content creation with AI

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Learn how large language models like ChatGPT work so that you can better take advantage of AI models to write great content and rank well.

SEO

Why search marketing education is a MUST within companies

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There's a critical gap in search marketing education and leadership within companies. Here's why addressing it matters and ways to solve it.

Search Marketing Expo

[Next week] Actionable tactics. Expert-led training. Invaluable Q&A.

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Dive deep into generative AI, GA4, advanced SEO and more with the SMX Master Classes, online August 16-17. Don’t miss your final chance in 2023 to attend!

Choose your Master Class

From MarTech