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Good morning, Marketers, Google has ruffled feathers in the PPC community again.
Google Ads has launched three new professional certifications on Skillshop – and marketers aren’t happy. Not only do they have to pay for the certificates, but there’s some pretty strict (and slightly odd) criteria to take the exams. For example:
- You can’t wear a hat.
- You must record a video of your test-taking environment.
- You can’t take restroom breaks.
Select partners can take the tests for free until Dec. 31, but after that, everyone has to pay.
Nicola Agius,
Paid Media Editor
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