Good morning, Marketers, Google has rolled out new AI tools in Product Studio that lets advertisers create and edit product images in seconds using text prompts.

Sound too good to be true? There’s a chance it is. While this feature could be a real time-saver, there’s no guarantee that the AI-generated images will meet your expectations. And let’s not forget there are major worries surrounding AI content and copyright issues right now. Given these concerns, is it a risk worth taking?

We’ll be diving into these issues and more at SMX Next, which kicks off in less than two weeks! Sign up for free to talk to our incredible lineup of experts about your generative AI concerns and how it’s going to change the future of search marketing.

Register (for free) here.

Nicola Agius,
Paid Media Editor

PPC

Google rolls out generative AI tools for product images in the U.S.

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Advertisers in America can now create and edit product images in an instant using Product Studio.

PPC

20 most profitable Google queries revealed during antitrust trial

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iPhone and car insurance related search terms made Google the most revenue, according to a new trial exhibit.

SEO

Bitter, cynical Verge article blames SEOs for ruining the internet

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What kind of publication would spend their time smearing an entire SEO industry for traffic and profit? The Verge.

Analytics & conversion

Attend Engage Boston on Nov. 14-15

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Join Acquia for the first stop of the 2023-2024 Digital Freedom Tour.

MarTech Webinar

Build trust and boost profits with programmatic ads

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Learn how to seamlessly align your ad strategies with evolving privacy preferences to ensure effective monetization while respecting user trust.

PPC

Ex-Google Search head worried his team was ‘too involved with ads’

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Google declared a Code Yellow in 2019 when it looked like the company might not meet quarterly search revenue goals. Ben Gomes had concerns.

SEO

Google adds small business attribute and other information to business profiles and shopping listings

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Google is also rolling out Product Studio.

ChatGPT

How to create linkable assets with ChatGPT

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Stop overloading journalists and content creators with studies they don't care about. Create assets that add value for their readers.

SEO

Search, social and retail: The future of digital brand experiences

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Explore the interdependence of search, social, and retail media and why embracing it is key to delivering a holistic brand experience.

SEO

The marketing’s agency’s guide to customer reviews

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Online reviews are not just about influence — they create visibility and can improve SEO.

SEO

How to manage and optimize local listings for SEO

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Learn tips for driving in-store visits and sales and making your business stand out in local search results with optimized local listings.

Actionable. Online. Free.

[T-minus 2 weeks] Expert-led search marketing training

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More than 70 sessions, keynotes, Q&As, meetups, and demos tackling cutting-edge topics from generative AI to GA4, PMax to SGE… it’s all yours for free, online November 14-15. See what’s in store and grab your free pass today!

See the agenda

From MarTech