Google now offers one-on-one appointments with technical experts to help advertisers set up conversion tracking tags.

Accurate conversion tracking is essential for optimizing ad campaigns and understanding return on investment. So this effort from Google should be welcomed by advertisers struggling to correctly set up their tags.

Read all about what to expect from this appointment and how you book one in Google offers tagging support appointments for advertisers.

Anu Adegbola,
Paid Media Editor

PPC

Google offers tagging support appointments for advertisers

Google is offering support sessions for advertisers struggling with conversion tracking implementation which will help prevent unreliable performance data

PPC

Google Ads updates Dating & Companionship Ads policy

Google extends the Dating Ads policy deadline to April 9, requiring certification for aggregators with restricted ad eligibility.

PPC

Google Analytics simplifies cost data import

Cost data imports will now only require source, medium, and date, while making campaign fields optional for more flexible reporting.

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