Attend SMX East for essential SEO, paid search and social media tactics that drive traffic and sales. Join us October 1-3 in New York City. How do you know if SMX East is for you? Don’t just take our word for it – read what past attendees have said (full testimonials here)… SMX East in New York City was a fantastic event! I only wish I could have cloned myself so I could have gone to multiple sessions at the same time. – Steve Sasman, Sycara.com …felt that I learned a lot that I am able to use in my day-to-day work. I was impressed with the speakers that presented and thei [...]

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Elevate your internet marketing skills. Attend one of six comprehensive workshops being held in conjunction with Search Marketing Expo - SMX East. These workshops provide: comprehensive instruction on a search marketing topic critical to business success; an intimate learning experience with a small group of your peers; access to expert presenters, each a rock star in his/her field. This year’s topics: NEW! Social Media Distribution for SEO: The New Link Building: With search engines using social signals in organic results, and social media networks charging for [...]

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Sharpen your marketing skill set by attending one of six post-conference workshops next week at SMX Advanced in Seattle. Choose from SEO, international search, social media community management, AdWords, local search or in-house SEO. Secure your spot - register now! [...]

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Do you have a topic you’d like to see covered in a session at SMX East on October 1-3, 2013? Something you’d like to see covered in depth, or a discussion of advanced strategies and tactics for getting the most out your search marketing campaigns? If so, we’d like to hear from you. Anyone can submit a session idea for an SMX conference, even if you're not interested in actually speaking at the show. Just tell us the name of a suggested session, a description of what you'd like the session to cover and your contact information, if you like. Contact details aren't required, but they hel [...]

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SMX Advanced All Access conference tickets are sold out, but you can still participate in this exclusive industry event. With a Networking Pass, you can attend 7 sessions produced by Google, Bing and a host of other leading internet marketing vendors, make connections at three networking events and visit nearly 40 leading vendors in the Expo. Networking Passes are just $139 when you pre-register; they are $159 at the door. Networking Passes provide access to seven “Plus” sessions that cover internet marketing best practices and case studies. Boost your traffic, sales and ROI with t [...]

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Sharpen your marketing skill set by attending one of six post-conference workshops at SMX Advanced, June 13th in Seattle. Choose from SEO, international search, social media community management, AdWords, local search or in-house SEO. Secure your spot - register now! [...]

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Change is constant in search and social media marketing, and the next few months won’t be an exception: Google promises a significant Penguin update; Bing plans to roll out its version of Product Listing Ads; authorship and authority will have greater influence on search results; and Twitter, Facebook and others will continue introducing new ad options. We’ll cover all those developments and hundreds more at Search Marketing Expo - SMX East. You’ll learn the most-effective, hands-on tactics for SEO, paid search, social media marketing, mobile search and more. SMX East fe [...]

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SMX Advanced All Access tickets are no longer available, and we apologize to those of you who didn't get one. But there are other opportunities to participate: Workshops@SMX Advanced: Choose from any of the six day-long workshops on Thursday, June 13. Each in-depth workshop is led by renowned experts in their field. Workshops are: In-house SEO Exchange: Trade tactics, share solutions and build relationships with in-house SEO peers at this unique, interactive event. International Search Summit: Arm yourself with the knowledge to boost your global online performance with the latest bes [...]

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Digital Marketing Depot Webcast May 16th 1:00EDT/10:PDT Now that your company is using Facebook for marketing, do you know if your efforts are paying off? This webcast will demonstrate how to measure Facebook ROI and where to find optimization opportunities. The webcast will also cover targeting, user experience, and creative design. Speaker: Rebecca Momberg of Marin Software. Register Now » [...]

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Anyone who's ever run a paid search campaign knows that the rewards can be instant, huge and provide out-of-the-ballpark ROI when executed properly -- and can just as suddenly become a massive money pit when your competitors respond or when a search engine changes policies or introduces new advertising formats and rules. In the fast-changing game of PPC advertising, it's absolutely crucial to keep up with new developments and constantly modify, improve and enhance your campaigns. We can help: at SMX London we've got two solid days of content devoted to paid search. All of our speakers a [...]

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As many pundits predicted, the number of people accessing the internet via mobile devices has exploded. It's not hope or hype any longer: Both both comScore and Nielsen released reports conclusively demonstrating that 2012 was the tipping-point year in which all doubts about the disruptive impact of mobile should have been brushed aside. Comparing PC vs. mobile engagement, they found that mobile now accounts for as much as 40 percent of time spent online. But mobile users are either on the run (of course), or are using a tablet during non-work hours (most likely from the couch). How y [...]

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Join us in Seattle June 11-12 for SMX Advanced. You'll participate in fast-paced sessions featuring the most knowledgeable speakers on the planet. Here are 3 reasons to register now: 1) There are about 100 SMX Advanced tickets left. When they're gone, they're gone. 2) Early Bird rates expire end of the day Friday, May 3. You'll save $200 off your All Access pass. 3) Your next chance to attend SMX Advanced is June 2014. Don't procrastinate and regret it for 13 months! Attend SMX Advanced for expert level sessions, discussions and networking you can't find anywhere else. Regist [...]

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Join the most accomplished search marketers in the world at SMX Advanced, June 11-12 in Seattle. Check out the agenda, featuring two days of expert-only sessions, keynotes and the highest-level networking anywhere. Six in-depth workshops offered on June 13. SMX Advanced has sold out since its start in 2007. Secure your spot - register now! [...]

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As search marketers, we're used to operating "behind the scenes," crafting great content and engaging in one-on-one link building efforts and other subtleties to build out a comprehensive SEO strategy. Or, we spend hours with our AdWords editor or other paid search tools building and managing campaigns that will touch individual searchers briefly, without revealing the complexity of our online advertising effort. And now, in the face of overwhelming evidence, we must recognize the power of social media, and can no longer ignore it. But social is different, by its very definition. You're [...]

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Search Marketing Expo – SMX Advanced’s faculty features nearly 100 leading authorities on SEO, paid search, mobile, social media and more. Don’t miss this once a year opportunity to meet them and learn what they know! Early bird rates expire this Friday - register today! SMX Advanced speakers are selected for their expertise and their willingness to share the knowledge and tactics that make them successful. They will tackle master-level topics you won’t hear discussed anywhere else. Check out the agenda. Join us for SMX Advanced June 11-12 to exchange ideas, influence the industr [...]

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As SEO grows more complex and the size of the sites you work on continue to grow, it’s more important than ever to have a set of high-quality tools that both give you a competitive edge and save you time. Tools can help with all of the vital aspects of SEO, including content creation, distribution and outreach; site analysis and data analysis, back link analysis and competitive intelligence and much more. During Hardcore SEO Power Tools at SMX London our experts discuss and share their favorites, including both free and high-end tools that cover the spectrum of all your SEO needs. The [...]

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If that visitor from your search ad doesn’t convert, retargeting (also called remarketing) allows you to keep your message in front of potential customers as they visit other sites across the web, minutes, hours or even weeks after they've done that initial search. Retargeting attempts to understand user intent, and provide additional or more useful information, typically via display ads that complement your terse text ad originally displayed in search results. Retargeting can be an exceptionally effective way to guide a potential customer through their purchase consideration funnel. [...]

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Are you responsible for SEO in your large organization? Wondering about tools that can help automate and cut the time it takes to manage huge, distributed projects? Search Engine Land’s sister site, Digital Marketing Depot, regularly takes deep dives into areas we can’t always cover in depth while we’re keeping up with the rapid change of news in the industry. If you’re involved with enterprise SEO, I’d recommend checking out their most recent guide, Enterprise SEO Tools: The Marketer’s Guide. Originally published in July 2012, the newly updated version for 2013 is an objective [...]

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Digital Marketing Depot Webcast May 14th 1:00EDT/10:PDT - When organized, search rankings, site visit and click-thru data can contribute to marketing success. During this webcast you'll learn how data influences marketing strategy, how to create a data management plan, how to identify the challenges that occur with large data sets and more. Speaker: Shaun Siler of SearchMetrics. [...]

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Anyone who's ever run a paid search campaign knows that the rewards can be instant, huge and provide out-of-the-ballpark ROI when executed properly - and can just as suddenly become a massive money pit when your competitors respond or when a search engine changes policies or introduces new advertising formats and rules. In the fast-changing game of PPC advertising, it's absolutely crucial to keep up with new developments and constantly modify, improve and enhance your campaigns. We can help: At SMX Advanced we've got two solid days of content devoted exclusively to paid search. All of [...]

Related Topics: Channel: Other | SEM Industry: Conferences | SEM Industry: Search Marketing Expo - SMX | SMX & DMD Alerts