Google, Yahoo, Bing & Others Do 4th Of July Logos
July 4, 2009 at 1:13 pm ET by Danny Sullivan
It’s the 4th Of July! Happy 4th to those celebrating today, and here’s a look at how search engines are recognizing the holiday in logos:
US Justice Dept. Formally Confirms Google Books Inquiry
July 3, 2009 at 8:34 am ET by Greg Sterling
It’s not really a surprise or even news that the US Department of Justice (DOJ) confirmed yesterday it was formally investigating the terms of the Google Book Search settlement. This was known as far back as April and essentially confirmed last month by various publications reporting that formal requests (called “civil investigative demands”) had been [...]
What Ads Types Are Most “Helpful”? Search Ads Follow Newspapers, TV
July 2, 2009 at 11:59 am ET by Greg Sterling
Trade magazine AdWeek and pollster Harris Interactive conducted a survey in early June among 2,521 US adults. People were asked what types of ads they found most “helpful” and what types of ads they ignored. Below are the top-line results as well as the age and geographically segmented data. Most helpful in making purchase decisions:
37 percent [...]
Just Behave - Shari Thurow
I recently returned from the successful SMX-Advanced search engine optimization and advertising conference, and I had an epiphany: as a speaker, usability principles are applicable to these conferences. Which usability principle, you might ask? Before usability professionals create an information architecture and corresponding interfaces, they must identify and address various personas or profiles. The primary persona [...]
100% Organic - Aaron Wall
Many reporters would like you to believe there is a firm wall between content and advertising, but often they merge…particularly for niche or trade related publications. When my wife was getting started in business and wanted to promote her first website, a trade magazine kept trying to push her for an ad and she kept [...]
Small Is Beautiful - Hanan Lifshitz
Lately I’ve been speaking with SEM experts about what small business owners should do to increase their online visibility. While opinions vary, most experts agree about the importance of ranking high on Google’s various organic search results. Listening to them explain what a local business can hope to achieve, I found that the language was hardly [...]
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- nickstamoulis said " Wow, this is very interesting, I was not aware of the the Google Books case at all, I will be sure t"
- nickstamoulis said " These are all very cool, my personal favorite 4th logo is the Ask.com layout, it is very creative!"
- realtrack303 said " Hi Danny, Fantastic information by you which showing superb logos of google, yahoo, ask , dogpile an"
- Webmaster T said " If it was a search engine and not the people who actually benefit from proving this relationship... "
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