Google Glass Diary, Part 4: Local Search & Navigation

google-my-glass-icon

Remember that first Google Glass video? It was published a little more than a year ago and gave the world its first glimpse at what Google had in mind for Glass. Even though Google described it as “an early concept video,” you can clearly see that local search and navigation was a key aspect of [...]


Report: Google To Bid For Waze — To Shut It Down?

Waze logo

According to a just-published Bloomberg report, Google is preparing a bid for Waze. Earlier this month, rumors indicating Facebook was in late-stage acquisition talks with Waze for roughly $1 billion appeared online. Other parties (Apple, Microsoft) may now also be interested in the social mapping service. According to the Bloomberg report: Waze is fielding expressions [...]


Penguin 2.0 Losers: Porn Sites, Game Sites, & Big Brands Like Dish.com & The Salvation Army

google-penguin-featured

Google’s fourth Penguin update — what the company is calling Penguin 2.0 — hit last night, and less than 24 hours later we’re already getting a first chance to look at what sites might be considered “losers” in terms of search visibility. In a nutshell, the list includes: porn sites, game sites and big brands [...]


 

Search In Pics: Google Robots With Lightsaber‎s, Bloomberg Cutting Google Cake & The Simpsons Street View

Search In Pictures -

In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.

Read more | Comment


5 Excel Skills Every Marketer Should Know

Search & Analytics -

One question I get asked a lot is this: what Excel skills are most important for marketers to learn? I have whittled that interminable list down to five skills that I believe are absolutely essential for marketers to know, presented below in order of importance. Table Formatting I believe that table formatting is the baseline [...]

Read more | Comments (16)


Programming Data Collection For SEO Research

All Things SEO -

Last month, I showed you three tricks I use when gathering data on websites. I used these techniques to download webpages into a local folder. In and of themselves, these procedures are not SEO; however, a search engine optimization professional working on a large or enterprise website ought to know how to do this. In this [...]

Read more | Comments (6)


Google’s Hunger For Structured Markup

All Things SEO -

Google is keen for structured markup — to put it mildly. In the not-too-distant past, I wrote about Google’s Data Highlighter for event data, a tool which allows webmasters to indicate structured data for events without having to actually mark up the site’s HTML code. It has the charming feature that the resultant extracted data is [...]

Read more | Comment



Welcome To The Mobile Era Of Search

Enterprise SEM -

It’s rare when you can pinpoint the moment of a major game changer for an industry to a single day. Usually, these shifts happen over time; and then one day, you look back and realize how momentous a particular event really was. For paid search, there have been many catalysts that have accelerated the industry, [...]

Read more | Comment


Non-Descriptive Labeling Can Hurt Your SEO & Site Usability

B2B Search Marketing -

Those who work in the B2B sector have probably seen non-descriptive labeling used on just about every site they’ve worked on. Such labels may include title tags, URLs, H1 tags or navigation labels. Aside from irritating users, poor labeling practices will also hurt your site’s SEO. The concept of “context auditing” should be part of every search [...]

Read more | Comment (1)


5 Excel Skills Every Marketer Should Know

How To Featured Articles

One question I get asked a lot is this: what Excel skills are most important for marketers to learn? I have whittled that interminable list down to five skills that I believe are absolutely essential for marketers to know, presented below in order of importance. Table Formatting I believe that table formatting is the baseline [...]


Programming Data Collection For SEO Research

How To Featured Articles

Last month, I showed you three tricks I use when gathering data on websites. I used these techniques to download webpages into a local folder. In and of themselves, these procedures are not SEO; however, a search engine optimization professional working on a large or enterprise website ought to know how to do this. In this [...]

Get Our News, Everywhere!

 
  • Advertise With Us
 

Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!


Click to watch SMX conference video

Join us at an upcoming SMX event:

North America

EMEA

APAC

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.

SMX Site » | SMX Difference » | SMX News »




 

Search Engine Land Periodic Table of SEO Ranking Factors

Get Your Copy
Read The Full SEO Guide