Jenny Halasz

Jenny Halasz is the President of an online marketing consulting company offering SEO, PPC, and Web Design services. She's been in search since 2000 and focuses on long term strategies, intuitive user experience and successful customer acquisition. She occasionally offers her personal insights on her blog, JLH Marketing.

Decoding GoogleSpeak

There's often a lot of confusion surrounding quotes made by Google representatives, but there doesn't have to be. Columnist Jenny Halasz discusses...

Ask The SEOs At #SMX Advanced

Contributor Jenny Halasz recaps highlights from the "Ask The SEOs" session at SMX Advanced 2015, where veteran SEOs answered questions about search...

How Search Engines Process Links

Ever wondered how search engines crawl, analyze, index, and rank pages? Columnist Jenny Halasz has created a helpful primer on the link graph to...

Oh SEO, Where Did You Go (Wrong)?

Columnist Jenny Halasz loves the SEO community enough to administer a slap on the wrist when she thinks things are going awry....

An Open Letter To The New SEO Generation

SEO is almost 20 years old. Can you believe it? There’s some argument about when the practice started, as well as when the term itself was coined,...

The War On Links

In case you didn’t notice, we are waging a war over links. Some would say that SEOs are at war with search engines, but I disagree. Search...

Manual Spam Action Revoked! A Case Study

Checklists of how to get out of a Google penalty abound. Five things you should do, five things you shouldn’t do, etc. But the number one thing...

How Search Engines Work — Really!

For those of us in SEO (or aspiring to be), there are a lot of little details that fill our days. Server architecture, 301 redirects, 404 errors,...

The Informational Content Advantage

You may have heard that content is king, but the truth is that informational content is king. It’s estimated that approximately 50-80% of...