• James Challis

    This case is a prime example of why Google shouldn’t allow verification for businesses with a fixed address by phone. The postcard verification is the ideal way to verify a business and works well.

  • Brad Krupkin

    I disagree. I centrally manage all of our individual locations across the country so that our store managers dont have to worry about looking for a tiny postcard in the multitude of mail they receive daily. There should be a way to establish an authorized person on file for each and every business and that person has the ability to make edits, add/remove locations, etc.

    if it is a new listing, and no authorized person is on file for that business name or brand name, then the postcard method may be the only viable solution. but if i find that someone is trying to create a new listing for my business using my name, i darn well better be notified of such activity so I can authorize or deny it before it becomes an issue.

  • James Challis

    I agree with your idea Brad, if that is possible then they should look to include a way to verify business listings through an authorised person as an alternative method.

  • http://lostpr.es/ David Iwanow

    I’ve done hundreds of these over the years the phone verification is always the easiest but many stores really find it annoying they have to answer the phone and write down (and not lose) a 6 digit pin code. The post codes also have all sorts of problems as the physical store address and post address are often out of sync due to various reasons so many cards are lost or thrown out as the stores think it’s junk mail from Google.