Back to Basics: App optimization and Firebase indexation
With the vast number of apps available, your marketing strategy needs to focus on optimizing so consumers can find your app.
Serena Pearson is SEO Manager at Kaizen, focusing on technical SEO in particular. Has managed to survive in the search industry thus far through cake bribery and a keen interest in analytics and excel (winning combo). Responsible for directing SEO strategy. Known for intensive appreciation of formatting and reporting.
With the vast number of apps available, your marketing strategy needs to focus on optimizing so consumers can find your app.
Serena Pearson | Mar 12, 2019 at 12:24 pm ET