Ciarán Norris is the Head of Digital for Mindshare Ireland, as well as holding a global role for the media agency as Director, Emerging Media. At Mindshare he works with both local & multinational clients, helping them to integrate on & offline, and to utilise search, social, mobile & video in their broader marketing mix.

• The Filter Bubble Within Social Media
• Why Facebook’s Timeline Might Be Bad News For Brands
• The (Social) Medium Is Not The Message
• Why Interaction Is Not The Same As Engagement
• What Does Google+ Add To The Social Graph?
• 5 Truly Creative Uses Of Social Media
• Social Profiles: It’s Quality, Not Quantity
• With +1, Advertising Is Getting Social
• The 4 A’s Of Social Marketing Success
• After Places & Deals, What Is Next For Facebook?
• 5 Questions To Ask Before Jumping Into Quora
• 5 Social Marketing Predictions For 2011
• Is Unsocial The Future Of Social Search?
• Twitter Attempts To Turn Back The App Tide
• A Letter To Facebook From The Rest Of The World
• Making Sense Of Buzz
• 7 Things I Never Want To Read In Social Media Lists Again
• Will Brands Like Facebook’s New System?
• Going Glocal: Managing A Brand’s Global Social Profiles On Facebook
• There’s No Right Way To Blog
• Twitter Is Pointless – Just Like Phones Are
• Why TV, Traditional News & Yahoo Might Yet Benefit From Social
• The Stories Brands Can Tell In Social Media
• Cadbury Campaign Blends Earned And Paid Media
• When UGC Means Users Give-Away Control
• Stop Saying Sorry, Start Getting Really Social
• In Tweet We Trust?
• Will Marketing Kill Social Media?
• The Politics Of The Web
• Despite The Hype, Twitter Isn’t A Mainstream Social Marketing Tool
• How #uksnow Made Social Media Fun Again
• Obama: Talent Imitates, Genius Steals
• Why Social Media May Not Be Right For You
• New Media Is Only New If You’re Old
• Blog Marketing & Pay Per Post: They’re Not The Same
• Social Networks In The UK: Security Isn’t A Problem & The Future’s Mobile