Bing News Expands To Your Facebook Feed With Customizable App

By Matt McGee

Published: September 17, 2012 at 2:29 pm

Bing News wants to be your go-to place for finding out what’s going on in the world today, whether it be the sports world, financial world, or your local world. But social media — and Facebook, especially — is where a lot of us find and share important links and headlines.

So how does Bing become a bigger part of the news discovery experience on Facebook?

There’s an app for that.

Bing has announced a new My Bing News Facebook app that essentially brings Bing News search to your Facebook experience.

My Bing News is a customizable news page that lives on Facebook and lets users subscribe to generic topics like “Politics” or “Sports,” and/or create more specific topics like “Seattle Seahawks” or “U2.”

Bing says users can choose how and what gets shared — it can be individual articles, comments on articles, or entire topics.

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Editorial disclosure

Contributing authors are chosen for their expertise and work under the oversight of the editorial staff. Search Engine Land is owned by Semrush. The contributor was not asked to mention Semrush; the opinions expressed are their own.

About the author

Matt McGee

Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.