Ecommerce

Pre-Thanksgiving Google Logo Leads To Chef Ina Garten Recipes

If you visit Google.com today, you may notice a special Thanksgiving logo from Google. Yes, Thanksgiving is not until Thursday, but this year, Google is showing a logo days early. The logo leads to a Thanksgiving landing page with six recipes from Food Network TV Chef, Ina Garten. There is a link on the landing page that leads to a search result for her name, [ina garten].

Google Thanksgiving Recipes. Doodle by Ina Garten

This logo is different from the past logos in three ways:

  • It is uncommon for Google to offer pre-holiday logos (yes, it happens)
  • The logo leads to a landing page as opposed to a search result
  • The logo promotes a person without that person celebrating a birthday or anniversary

Postscript: Google sent us a statement on this logo:

From time to time our Google doodles link to a landing page which has fun and useful information for our users — similar to a recent doodle celebrating Giovanni Schiarpaelli’s birthday. We’re celebrating the Thanksgiving holiday a little early this year and collaborated with Ina Garten who brings a sense of warmth and style to her cooking. We hope our users enjoy her culinary advice and that it helps them get a head start on their dinner preparations.

Day Two Logo is now up on Wednesday:

Thanksgiving Recipes. Doodle by Ina Garten

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Editorial disclosure

Search Engine Land is owned by Semrush. We remain committed to providing high-quality coverage of marketing topics. Unless otherwise noted, this page’s content was written by either an employee or a paid contractor of Semrush Inc.

About the author

Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.