• http://www.contextsolutions.net JimContext

    I think that this type of framing is something that’s going to become an increasingly common (and annoying) part of the web landscape as the web 2.0 model brings more and more visitors in and around and through various different sites on their way to actual content. It’s already common to see javascript-driven popups and slideups (SEL itself has one for non-pro members). The framing is just a more intrusive incarnation of a modal popup or a slide up , and the fact that it does increase traffic metrics is why it’s not likely to go away. I just hope we’re not in for an Idiocracy-style browser window soon: http://swiftpic.net/30349e659434b897.jpg

  • http://tomuse.com VizionQuest

    Danny,
    Correct me if I’m wrong here but this doesn’t change anything.

    1. It’s still a frame based toolbar.

    2. It essentially steals content, traffic, and potential income from publishers.

    3. It’s unethical and illegal (if you have enough dough to prosecute)

    4. It creates incentive for others to follow, creating their own frame based toolbar and leads to cluttering the Web

    To me, it falls on the hands of the publishers to unite to stop this because if you’re not breaking these framebars, ultimately you’re part of the problem in that you’re allowing this kind of behavior to continue.
    http://tomuse.com/break-digg-diggbar-publishers-responsible-spambar

    I’m glad to see Search Engine Land has joined the fight with others like NY Times, O’Reilly Media, and Engadget. Cheers to you!