Lily Ray on why shortcuts rarely win in SEO or AI search
From buying links to AI search, Lily Ray shares why lasting visibility comes from E-E-A-T, real expertise and earning recommendations.
From buying links to AI search, Lily Ray shares why lasting visibility comes from E-E-A-T, real expertise and earning recommendations.
Landing page load time added to Google Quality Score, plus: Broad Core Algorithm Updates, bogus Domain Authority pitches, and more.
R.I.P., DMOZ, plus: Multifaceted featured snippets, Google's non-answer on CTR, voice search ranking factors and more.
Google says that only significant content changes should lead to updated article dates. Here are a few ways you can approach this.
Google stops supporting meta news keywords tag, plus: Google Ads tweaks mobile speed score algorithm, Voluntary Code of Practice and more
Google removes right sidebar ads, plus: Bing Webmaster tools refresh, YMYL ranking weights, hreflang notifications and more.
Yahoo stops using Google search, plus: Core Web Vitals, RSAs become default, Google Shopping Campaigns For PLAs and more.
Google explains how to hire an SEO, plus: mass search ad disapprovals, Marin IPO, Google blurs paid and unpaid results (again) and more.
Noogler spreads SEO myths, plus: Google posts rejected, Enhanced Campaign reactions, algorithm suggestions, Super Bowls and more
AdWords announces Enhanced Campaigns, plus: more Google Shopping ads, Toolbar PageRank, GSC updates, AMP change and more.
Google's revamped Partners program, plus: Bing again denies copying Google results, YouTube using Amazon's algorithm and more.
Bing accused of copying Google's search results, plus: Microsoft tries to buy Yahoo, about this result, fake locksmith issues and more.
The Spam Clock targets Google spam, plus: link removal request figures, loads of new tools and features, major search deals and more.
This shouldn't happen, but it did - and that is scary.
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: How “Not Provided” Makes BuzzFeed Think Google’s Search Traffic To News Sites Is Down Well look at that! Search traffic to news sites has dropped over the past eight months, according […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: New Bing Feature Lets Users Pin Images To Pinterest Straight From Image Search Page Bing announced today a new “Pin to Pinterest” feature that allows users to pin Bing image search […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Microsoft Shows Off Coming Improvements To Bing App’s Voice Search Microsoft has shared video of what was a confidential, employee-only demonstration of new voice search capabilities in its Bing app for […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: How To Snag A Sale From A Simple ‘Contact Us’ Page Getting website sales isn’t all about product pages and shopping carts. Many business owners forget there is a whole conversion […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Why Local Retailers Should Be Using Open Graph Markup Last November, Chris Sherman highlighted the findings of Forrester research in his article, Forrester Rates The Top Large Search Marketing Agencies. As […]
Oh baby, baby, baby oh… Sorry Biebs, you better believe you just got Kanye’d off the top searched celeb spot by Kim Kardashian. Ouch. But if you were her boyfriend… oh never mind. Let’s get on to the good stuff that Bing announced earlier this evening, the big list of 2012 Bing Trends. Bing’s biggest list […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Deconstructing The Google EMD Update Well, it’s official – no more free lunch for EMD, now that the Google EMD Update has launched. It worked well, for a long time. A […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Making The Case For Adding Keyword Segmentation To Your SEO Repertoire Last month in The Forgotten SEO Strategy: Targeting Striking Distance Keywords we talked about how search professionals could approach their […]
Search engines seem to be inexorably drawn to social platforms. There’s Google+ and there was Google Buzz. Yahoo has Flickr and Yahoo Answers, and had Yahoo Buzz and Yahoo Meme (among others). Microsoft/Bing has So.cl. And now Blekko has a social content platform of its own: ROCKZi, where the tagline is “Read. Vote. Rock.” It’s […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Video: Google Speaks About Search Quality Raters Google’s head of web spam, Matt Cutts, has published a video talking about a topic that Google has never really talked about publicly before […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Launches Update Targeting Webspam In Search Results Google has announced that it is releasing a new search algorithm that it hopes will better catch people who spam its search results […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Create An SEO Positive Company Culture My message today is to tear down the walls: not the ones in your website but in your company, between and within divisions. […]
Perhaps Google may finally have to figure out a “fix” for Rick Santorum’s “Google Problem,” now that an anti-Romney site is making it appear that anyone can rank any protest page for any politician’s name. Bing has the same problem, but no one ever seems to care about that. Spreading Romney I was pretty surprised […]
Story Update: February 3, 2012 – StumbleUpon Responds To Concerns About Links & Iframing StumbleUpon, who happens to be one of the more popular and successful social media sites with over 20 million users (doubling from 10 million in about a year and a half), recently launched one of the biggest redesigns I can remember… basically […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Major Entertainment Groups Accuse Google, Bing Of Directing Users To Illegal Content Several major UK entertainment industry groups are accusing Google and Bing of directing searchers to illegal content, and have […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Organic, Paid & Owned Social Media Tactics – Master Them at SMX Social Media Marketing Learn tactics you need to be successful on Facebook, Twitter, Google+ and more. Attend SMX Social […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Low PageRank & Bad Spelling May Go Hand-In-Hand; Panda, Too? If your website and/or web pages have low PageRank, it’s possible that they also suffer from poor spelling and grammar. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Hot At Sphinn: Digg’s Irrelevance, Facebook’s Timeline, Marketing Diversity & More One thing’s for certain in the online marketing industry: change. That was the frame for our “Discussion of the Week” […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How You Can Build Links Easily With Product Reviews The art of building links to increase search rankings has been a big topic in the SEO community for a long time. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Travel Search Takes Flight With First ITA Travel Product Google has made what amounts to a promising downpayment on more ambitious travel search tools with its new Flight Search, debuting […]
Second in our review series are the link building tools from SEOmoz Pro; I was excited to review this tool set since it’s not one I use. Let’s start with a quick overview of what’s in the program and then focus on the link building tools. SEOmoz PRO SEOmoz PRO is a set of “software, tools and resources to maximize […]
It is every blogger or Internet marketer’s dream that their content will go viral, meaning that it will be shared thousands of times, thus resulting in a massive stampede of traffic to the site, which may even cause servers to crash under the weight of its popularity. However, several things are put into effect in […]
One of the questions that we see a great deal of on our Search Engine Land Facebook Page and LinkedIn Group is “How can we get our Google+ feed to post in Facebook and Twitter?” The correct answer to that question is that no official way exists to have the networks play nice. However, with the […]
In March, LinkedIn launched LinkedIn Today, which was dubbed as a news source from your connections and peers in the industry. It has quickly grown to drive massive amounts of traffic to popular content. This service works by aggregating news from industries, connections and sources that you follow, then displaying stories in a visually appealing […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Matt Cutts Offering More Detailed Video Search Tips The Google Webmaster Blog announced a new format for Google’s Matt Cutts video tutorials. Instead of the short minute or so videos, […]
A long time favorite news aggregation site of marketers, Digg has released a new service titled ‘Newswire.’ This new service will help users both find and break upcoming news and is the first time that Digg is showing who ‘buried’ an article since the release of Digg Version 4. Newswire will essentially fast-track an article […]