Yahoo Dominates The Web, Just Not In Search

Gigaom writes that although Yahoo is number two at search, they are still number one at so many other things. That is exactly what Carol Bartz, Yahoo’s CEO, wants to communicate with the world, that Yahoo is not just a search company and does great things also outside of search. Gigaom reached out to comScore […]

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Gigaom writes that although Yahoo is number two at search, they are still number one at so many other things. That is exactly what Carol Bartz, Yahoo’s CEO, wants to communicate with the world, that Yahoo is not just a search company and does great things also outside of search.

Gigaom reached out to comScore to see what exactly Yahoo is number one at and that includes:

  • News
  • Finance
  • Sports
  • Mail
  • Entertainment
  • Games (near tie)

Yahoo Answers is not mentioned here, but I believe they dominate that category, as well.

We don’t often discuss Yahoo’s other properties, but it is important to note that although Yahoo is a distant second to Google in search, Yahoo does dominate the web in so many other ways.


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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