How Search Generative Experience works and why retrieval-augmented generation is our future
Gauge the potential threat level of SGE on your site traffic. Get insights into the likely changes to the search demand curve and CTR model.
An artist and a technologist all rolled into one, Michael King is the CEO and founder of digital marketing agency, iPullRank focused on technical SEO, content strategy and machine learning. King consults with enterprise and mid-market companies all over the world, including brands like SAP, American Express, Nordstrom, SanDisk, General Mills, and FTD. King's background in Computer Science and as an independent hip-hop musician sets him up for deep technical and creative solutions for modern marketing problems. Check out his book “The Science of SEO” coming in Q2 of 2023 from Wiley Publishing.
Gauge the potential threat level of SGE on your site traffic. Get insights into the likely changes to the search demand curve and CTR model.
Michael King | Oct 19, 2023 at 8:00 am ETYandex isn't Google, but there is a lot SEOs can learn about how a modern search engine is built from reviewing this codebase.
Michael King | Jan 30, 2023 at 2:55 pm ETThe best SEO strategy is meaningless if there's no one to implement it! Columnist Michael King shares his recommendations for how to best work with your developers to get things done.
Michael King | Aug 16, 2017 at 12:34 pm ETCould SEO benefit from a collaborative effort to establish industry standards for SEO software? Contributor Michael King discusses the value this would have -- as well as the challenges it would present.
Michael King | Dec 13, 2016 at 11:07 am ET