How AI Mode and AI Overviews work based on patents and why we need new strategic focus on SEO
Read this deep dive into six patents that reveal how Google's AI Overviews and AI Mode work – and what it all means for the future of SEO.
Identify traffic-stealing competitors
Find untapped keyword opportunities
Create content that ranks higher
An artist and a technologist all rolled into one, Michael King is the CEO and founder of digital marketing agency, iPullRank focused on technical SEO, content strategy and machine learning. King consults with enterprise and mid-market companies all over the world, including brands like SAP, American Express, Nordstrom, SanDisk, General Mills, and FTD. King's background in Computer Science and as an independent hip-hop musician sets him up for deep technical and creative solutions for modern marketing problems. Check out his book “The Science of SEO” from Wiley Publishing.
Read this deep dive into six patents that reveal how Google's AI Overviews and AI Mode work – and what it all means for the future of SEO.
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Michael King | Oct 19, 2023 at 8:00 am ETYandex isn't Google, but there is a lot SEOs can learn about how a modern search engine is built from reviewing this codebase.Â
Michael King | Jan 30, 2023 at 2:55 pm ET