Yandex scrapes Google and other SEO learnings from the source code leak
Yandex isn't Google, but there is a lot SEOs can learn about how a modern search engine is built from reviewing this codebase.
An artist and a technologist all rolled into one, Michael King is the CEO and founder of digital marketing agency, iPullRank focused on technical SEO, content strategy and machine learning. King consults with enterprise and mid-market companies all over the world, including brands like SAP, American Express, Nordstrom, SanDisk, General Mills, and FTD. King's background in Computer Science and as an independent hip-hop musician sets him up for deep technical and creative solutions for modern marketing problems. Check out his book “The Science of SEO” coming in Q2 of 2023 from Wiley Publishing.
How to get developers to implement SEO recommendations
The best SEO strategy is meaningless if there's no one to implement it! Columnist Michael King shares his recommendations for how to best work with your developers to get things done.
How and why the SEO tools industry should develop technical standards
Could SEO benefit from a collaborative effort to establish industry standards for SEO software? Contributor Michael King discusses the value this would have -- as well as the challenges it would present.