Baidu
How we hacked the Baidu link submission script for better indexation
Baidu's Link Submission Script is a great way to help Baidu index your content, but it can create some potential SEO issues. Columnist Hermes Ma...
What SEOs need to know about Baidu in 2017
Interested in breaking into the Chinese search market? Columnist Hermes Ma shares some recent Baidu updates, along with SEO advice for those...
Baidu becomes Google’s biggest ally in mobile page speed
Chinese search engine Baidu will soon support Accelerated Mobile Pages (AMP) in its search results, expanding the reach of AMP significantly....
2016 was a coming-of-age year for Baidu SEO; why you should invest in 2017
Marketers have long considered organic search a lost cause on Baidu due to the abundance of ads, but new laws in China are changing the game....
Chinese government cracks down on search ads and “banned content”
New rules protect public but tighten government control over search results....
Chinese scrutiny of Baidu ads after bogus cancer treatment causes death
Advertising regulation in China currently doesn't cover paid search....
New Deal Makes Baidu The Search Default For Microsoft’s Edge Browser In China
Deal will see special promotion of Windows when people search for it on Baidu. Baidu also to be home...
Baidu Upgrades Mobile Virtual Assistant With Local Commerce Services
Baidu has upgraded its mobile virtual assistant to incorporate voice-enabled local transactions. The virtual assistant, powered by artificial...
Digital Advertising On Baidu: A Recipe For Success
Confused or overwhelmed by all the red tape surrounding Baidu search advertising? Contributor David Roth has some tips for how to navigate the...
The Great Chinese E-Commerce Gold Rush
China recently relaxed its regulations on allowing foreign companies to operate e-commerce businesses within the country. Columnist Chris...
Chinese Search Giant Baidu Reports $2.2 Billion In Revenue For 3Q 2014
China’s leading search engine Baidu posted its 3Q 2014 earnings yesterday, reporting $2.2 billion (RMB13.520 billion) in total revenue, a...
What SEOs Need To Know About China’s Golden Shield Project
Interested in reaching China's growing middle-class population? Unlike elsewhere, the search engines aren't the main arbiters of what people see...
Chinese Man Sues Baidu Over “Gay Conversion” Ad In SERP
A gay Chinese man sued search engine Baidu in Bejing for allowing an undisclosed ad for an allegedly unlicensed psychological counseling center...
Baidu Beats Expectations, Posts 59 Pct Revenue Growth In Q1 2014
Chinese search engine leader and advertising provider, Baidu, released financials for the first quarter of the year reporting total revenues of...
Strong Start: Paid Search Grew 25 Percent In Q1, Mobile Shot Up 135 Percent YoY [Covario]
Covario released its Global Paid Search Spend Analysis for the first quarter of 2014 today. Its client set — made up of enterprise...
US Court Says Baidu Has Free Speech Right To Censor Search
Late last week, Chinese search engine Baidu succeeded in gaining dismissal of a lawsuit by pro-democracy activists based in New York (Zhang et...
Baidu Posts 50 Pct. Revenue Growth But Shy Of Investor Hopes
Chinese search engine and advertising provider Baidu announced quarterly earnings today. The company fell just shy of financial analysts’...
Covario: Global PPC Click-Through Rates Hit New Highs, Spend Up 17 Percent YoY In Q4
Though the numbers vary, the Q4 reports we’ve covered all point to solid year-over-year increases in paid search spending. Covario’s...
The B2B Marketer’s Guide to Baidu SEO
Baidu is the most popular search engine in China, which makes it a very powerful channel for B2B marketers in the global market. As of November...
The Global SEO & Content Marketing Landscape
Search unifies people across the globe, and search engines are the catalyst for making that connection. For global brands, optimizing for...
