Earlier this month, I wrote a long article looking at how some people at Digg might bury stories just because they disliked the topic rather than the story content itself. Indeed, many doing buries might not have read the article. Worse, they might use the bury reason of "spam" rather than more appropriate options. Unfortunately, […]
For years, Google’s link: command (and see here) has deliberately failed to show all the links to a website. This came out of Google’s fear that site owners simply wanted the data to try and manipulate rankings — which was pretty true. Instead, they only provided a sampling of backlinks. Today, that changes. Google Webmaster […]
Earlier this week, we covered how MarketingPilgrim reported news widely cited as Google confirming a clickfraud rate of 2 percent or less. Via Matt Cutts, Google’s Shuman Ghosemajumder, business product manager for trust & safety, clarifies things on his own blog in Google, Click Fraud, and Invalid Clicks. Below, a look at that, along with […]