Stephanie Hobbs

Stephanie Hobbs, Vice President of Communications for the Yellow Pages Association, is an award-winning print and online executive with wide-ranging domestic and international experience. Ms. Hobbs, an advocate for Internet education and literacy, produced the Verizon Information Service’s Internet Learning Tutor, a series of free, online Internet training courses for beginners, intermediates, and small businesses. Partnering with organizations such as ASBDC (Association of Small Business Development Centers), Internet Education Foundation and SCORE, Ms. Hobbs also produced the free Internet Learning Disc (a CD-ROM) and the “How to Really Market on the Internet” workbook for small businesses authored by Inc. Magazine and distributed free by SCORE.

Ms. Hobbs worked with these organizations to help consumers deal with the complexities of shopping online and marketing online. As the result of her work on Internet education, her research and tips were incorporated into the Internet Learning Tutor Web site. Now with the YPA, which represents the $25 billion print and Internet directory industry, Ms. Hobbs works with a number of Internet directory and shopping resource Web sites. She also directs the YPA's Local Search Guide, a who's who of Local Search players and perspectives, as well as blogs about the industry on the InsideYP blog. Ms. Hobbs contributes to the Locals Only column, which appears on weekly at Search Engine Land.

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FEATURES & ANALYSIS

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RECENT COMMENTS

• George Michie said " Glad to have you on board, Alan!"
• Aaron Bradley said " Between the Josh Cohen quote and "OPEC for News" title I think you've really nailed the flaw in Murd"
• Ciarán Norris said " If we take the WSJ out of this and look at your point regarding the fact that much news is far from "

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