Google surpassed the 72% market share level again, according to the latest numbers from Experian Hitwise. For Google, the May 2010 market share of 72.17% is up slightly over April. Yahoo and Bing, meanwhile, both saw slight declines according to Hitwise.

Google hasn’t been above 72% on the Hitwise chart since last December, when it reached 72.25% market share. Bing’s market share (above) of 9.23% is also its lowest since last December (8.92%).

Of course, as Danny Sullivan recently suggested, it’s sometimes best to take these numbers with a grain of salt because search engines can manipulate what counts as a search.

Related Topics: Channel: Strategy | Stats: Hitwise | Stats: Popularity

About The Author: Matt McGee is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He blogs at Small Business Search Marketing and can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog. See more articles by Matt McGee

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