Google Launches Page Speed Analyzer In Labs

By Matt McGee

Published: March 31, 2011 at 4:54 pm

Google’s fixation on page speed continues with today’s addition of Page Speed, a new analysis tool in Google Labs.

The tool analyzes any URL, gives it a grade (on a score of 0-100) and then offers a potentially long list of ways to make the page faster. The suggestions are divided into High, Medium and Low priority. The test, appropriately, runs in a matter of seconds.

Search Engine Land has scored an 85 and 84 in the two tests I ran within a couple minutes of each other. Here’s a look at the suggestions provided to us:

Sel Pagespeed

That’s an analysis of desktop page speed; you can select to also run a mobile speed report.

There are also page speed extensions for Firefox and Chrome, as well as other code/instructions for developers on that page.

It was just about a year ago that Google announced it was using speed as a ranking factor in its search results.

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Editorial disclosure

Contributing authors are chosen for their expertise and work under the oversight of the editorial staff. Search Engine Land is owned by Semrush. The contributor was not asked to mention Semrush; the opinions expressed are their own.

About the author

Matt McGee

Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.