Sign up for our daily recaps of the ever-changing search marketing landscape.
Google Search Rolling Out Nutrition Information On More Than 1,000 Foods
Users will be able to search on everything from simple one-word terms like apple or carrot to more complex dishes such as burritos or chow mein to find relevant nutrition information.
According to Google’s announcement, Google voice search users will hear answers to specific questions, like “How much protein is in a banana?” or “How many calories are in an avocado?” as well as receive relevant nutrition information in search results, and have the option to view other related foods or serving sizes.
Google’s Knowledge Graph allows the search engine to connect related foods even if the foods have different names, e.g., a search for “summer squash carbs” will also include results for zucchini in the dropdown menu since zucchini is a type of squash.
The new nutrition information will roll-out in English over the next ten days within the US, with more features, foods and languages added over time.