Google: Knowledge Graph
The Google Knowledge Graph is a system that Google launched in May 2012 that understands facts about people, places and things and how these entities are all connected. Google Launches Knowledge Graph To Provide Answers, Not Just Links is our introductory article about the system from when it launched.
Google’s Knowledge Graph is used both behind-the-scenes to help Google improve its search relevancy and also to present Knowledge Graph boxes, at times, within its search results that provide direct answers.
The expansion of People Also Ask in the search results
PAAs now appear in 9% of brand knowledge panels. Here's how they're different and why you need to optimize answers for brand-focused...
How to get the most out of Google’s product Knowledge Panels
What manufacturers and retailers need to know to take advantage of product Knowledge Panels in...
How to get a Knowledge Panel for your brand, even without Wikipedia
Your own site, Wikidata, third-party mentions and business databases can expand your Knowledge Graph entries in Google and...
Google Images adds more facts about images with the Knowledge Graph
If you notice more traffic to your site from Google Image Search, this may be...
Free Google product listings expand to knowledge panels in Search results
Plus, some early stats on the effect of free listings in Google...
Claim your Knowledge Graph: Here’s how
Google allows entities to claim their Knowledge Graph panel and become the authoritative owners and editors of the results within the...
‘Get a Quote’ button added to Google business local knowledge panels
If you have Google My Business messaging turned out, you may start getting more messages from...
Google deprecates social knowledge panel markup support
Be on the lookout for changes to your knowledge...
Are Google knowledge panels with attributions on the rise — or not?
It's not clear, yet, if there's been any change in the way Google attributes and links to our...
Google working to disable knowledge graph hack that shows misleading search results
A knowledge panel manipulation technique is finally getting the search giant's serious...
Google search tests new interface for movie, TV show streaming options
Do you work at a movie and TV streaming service? If so, take notice of this new feature Google is...
Google tests multifaceted featured snippets in desktop search results
Keep an eye on these featured snippet changes in...
Google invites more entities to take control of their Knowledge Panels and ‘get verified’
Suggest a featured image and control other factual information in the panel....
Google adds college search knowledge panel
Thinking of getting your college degree? Google aims to make the decision easier by tailoring the search results for college-related...
Google patent on related entities and what it means for SEO
Contributor Dave Davies pulls key points from a newly awarded Google patent on related entities and points out the ranking benefits of...
How to use the Knowledge Graph for higher rankings
Contributor Ryan Shelley recommends looking into the content displayed in a knowledge card and using what you find to develop a smart and...
Optimizing for Hanukkah: Sometimes it’s still strings, not things
Google has grown smarter at recognizing variant spellings of the same entity, but columnist Paul Shapiro observes that it's not perfect...
Google’s latest search updates brings more content to Featured Snippets & Knowledge Panel info
“Search is not just about answering your questions -- it’s also about discovery,” writes Google product manager Michael Galvez....
Google testing an answers carousel within the search results snippets
Publishers and webmasters might not like this new feature Google is...
Google tests ‘notable moments’ carousel in knowledge graph cards
Check out this new feature Google is testing in the knowledge cards. It looks like a timeline of notable...