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Hitwise Announces January Search Market Share Numbers
The latest market share numbers from Experian Hitwise are out, and they look a lot like the numbers did back in November. Here’s the new chart covering market share for the month of January:
As you see, Google and Yahoo dropped slightly from December, while Bing gained month-to-month. But if you go back a couple months, what you’ll see is that Google and Bing both returned to numbers that were very similar to two months ago. Here’s the chart from November:
So, while Bing looks good with a 5% gain from December to January … the January number is barely better than back in November.
Meanwhile, looking back over a few months this way shows Yahoo’s continued slide, a trend that Greg Sterling pointed out earlier in his roundup of the latest comScore search share numbers.