Track Your Friends (And Yourself) With Google Latitude Location History, Alerts

Seeking to make Latitude, Google’s location-aware friend finder, more engaging and useful the company has added location history and alerts to the service. Location Alerts, which require Location History to be enabled, tell you when friends are in the area. The system is smart enough to recognize routine places like home and work so it will only send alerts when you and your friends are in an “unusual place.” According to the Google blog post:

Using your past location history, Location Alerts can recognize your regular, routine locations and not create alerts when you’re at places like home or work. Alerts will only be sent to you and any nearby friends when you’re either at an unusual place or at a routine place at an unusual time. 

Once turned on, Location History tracks your trip, movements and places you’ve been (that’s how it recognizes common and “unusual” places). It creates a kind of record of travels or activities. One could establish, for example, a My Map later of favorite places through Location History.

Picture 81

Google says that your history isn’t broadcast to your friends — although they can potentially see you move from place to place in real time if you allow them — and can be edited to remove places that you don’t want included in your history. While there are many practical use cases some people may be uncomfortable with the idea of all one’s movements being recorded. Not being of the “no privacy issues” generation, I rarely broadcast where I actually am on Latitude:

Picture 82

Accordingly you don’t have to enable Location History if you don’t want to, but you also don’t get the benefit of location alerts either.

Related Topics: Channel: Mobile | Google: Maps & Local | Google: Mobile | Top News


About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

Connect with the author via: Email | Twitter | Google+ | LinkedIn


SMX - Search Marketing Expo

SearchCap:

Get all the top search stories emailed daily!  

Like This Story? Please Share!

Other ways to share:

Like Our Site? Follow Us!

Subscribe to Our Feed! Join our LinkedIn Group Check out our Tumblr! See us on Pinterest Get Search Engine Land on your mobile device!
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.

Comments are closed.

Get Our News, Everywhere!

 
  • Advertise With Us
 

Click to watch SMX conference video

Join us at an upcoming SMX event:

North America

EMEA

APAC

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.

SMX Site » | SMX Difference » | SMX News »




 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide