Intel Wins Back Google’s Server Business

Intel inside again for new Google servers at News.com reports that Google has began purchasing Intel processors for their servers. Intel designed custom motherboards for Google, so that Google would use the hardware. Back when I was at Search Engine Watch, I reported on March 3, 2006 that Google switched to AMD from Intel, Google […]

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Intel inside again for new Google servers at News.com reports that Google has began purchasing Intel processors for their servers. Intel designed custom motherboards for Google, so that Google would use the hardware. Back when I was at Search Engine Watch, I reported on March 3, 2006 that Google switched to AMD from Intel, Google did say that they would continue to buy from both AMD and Intel.


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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