Pro Tip: How to overcome obstacles to try new PPC tactics
Think outside the box with past creatives that might still be applicable to plan ahead for the next fiscal year.
Kristin Palmer is a Senior Campaign Manager at Clix Marketing. Kristin started in the digital marketing industry in 2006 by reading a Perry Marshall ebook and helping a start-up prosper. She has worked on a variety of small to large B2B and B2C clients across many industry verticals. Her favorite accounts have been the several Google Ads Grants accounts she’s worked on. Kristin especially enjoys writing ad copy, beating her own control variations and writing more test ad copies to find a new winner. Her favorite ads platform is Pinterest Ads. Prior to PPC life, Kristin worked on managing the print advertising and/or direct mail efforts of a variety of membership-based clients, including the largest one in the U.S.