Chinese Company, Guge, Sues Google Over Name
Cheeky China company says to sue Google over name from Reuters reports Beijing Guge, a Chinese company, is suing Google over their name. Beijing Guge wants Google to change their corporate name to something else. Beijing Guge says that they get tons of phone calls with people confusing Guge for Google. They said people are […]
Barry Schwartz on July 13, 2007 at 8:48 am | Reading time: 1 minute
Cheeky China company says to sue Google over name from Reuters reports Beijing Guge, a Chinese company, is suing Google over their name.
Beijing Guge wants Google to change their corporate name to something else. Beijing Guge says that they get tons of phone calls with people confusing Guge for Google. They said people are constantly disturbing them over this mistake. Guge and Google sound the same in Chinese. The case has been accepted into the Beijing’s Haidian district court.
“We just want Google to change their commercial name,” Tian Yunshan, a representative from Beijing Guge said.
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Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.