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Chinese Court Dismisses Guge Vs. Google Case

Lawsuit Over Google’s Chinese Name Dismissed from Pacific Epoch reports a Chinese court has dismissed the Guge and Google case, which began earlier this month.

The Haidian People’s Court in Beijing dismissed the case today. It was dismissed because Google used “Gu Ge” on April 12, 2006, which was seven days before Beijing Gu Ge registered its name.

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Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

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