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    Profile Of Susan Wojcicki: Mother Of AdSense

    The house that helped build Google from the USA Today looks back at how Susan Wojcicki’s decision to let Google’s founders, Larry Page and Sergey Brin, rent out space in her garage changed her life and ours. Wojcicki purchased her 4-bedroom home on 232 Santa Margarita Ave. for about $600,000 and rented out the garage […]

    The house that helped build Google from the USA Today looks back at how Susan Wojcicki’s decision to let Google’s founders, Larry Page and Sergey Brin, rent out space in her garage changed her life and ours.

    Wojcicki purchased her 4-bedroom home on 232 Santa Margarita Ave. for about $600,000 and rented out the garage to Page and Brin for $1,700 a month (Google later bought the house). That decision helped create the most popular search engine in the world and changes Wojcicki’s future forever.


    Wojcicki became Google’s 18th employee and is now the vice president of product management for Google. Her sister Anne married Brin earlier this year. Google invested $3.9 million in Anne’s biotech company. Dennis Troper, Susan Wojcicki’s husband, is Google’s operations executive. Her brother-in-law, Gregor, worked in Google’s finance department and her mom, Esther Wojcicki, consulted for Google on educational issues.

    Susan Wojcicki is also responsible for helping invent the idea of Google AdSense. And she is now pursuing placing Google ads in newspapers, audio, TV and magazines.

    All from renting out her garage to two kids.


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    About the Author

    Barry Schwartz
    Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

    In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

    Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.