Five More Search Tools You May Not Know … But Should

Have you ever needed to see the search results for another city — maybe because you want to see what PPC ads are shown somewhere else? Have you ever needed to see search results from a different country, or in a different language? Maybe you’re into real time search, and you’d love a place to find the latest photos and videos being shared on Twitter. Or perhaps you’re planning a vacation abroad, but you’re not sure when is the best time to visit Europe.

It’s time again for another roundup of the latest and greatest search tools and search engines, and in this article, I’ll share five such sites that will answer the above questions (and more). This is the fourth in my occasional series profiling under-the-radar search tools. Links to the previous three are at the end of this article.


Look, I don’t name ‘em, I just use ‘em and write about ‘em if they’re cool. And this one is. SearchMuffin has a simple premise: Type in a keyword and choose a city from the dropdown menu, and it’ll show you the Google search results that match. Think of it as a sort of geo-targeted competitive research/PPC research tool. It’s about the easiest way I know of to see the PPC ads that appear in other cities. Here’s a screenshot of a search for “anaheim real estate” in Anaheim, even though I’m up in Washington state.

SearchMuffin - Geotargeted Search

And best of all, it’s not just limited to major U.S. cities; at the moment, there are 262 choices in the dropdown menu, including such non-metropolises as Roseville, California, and Arvada, Colorado. (No disrespect intended to Rosevillites and Arvadians.)


Let’s expand our horizons beyond 262 U.S. cities. What if you needed to quickly see some search results from other countries and/or other languages? Glearch (again, I don’t name ‘em) is an international meta search engine that lets you search by country, by language, and/or by search engine. You can take those three options and customize each to build just the query you want.

Glearch - International search engine

In the example above, I’m doing a search for the rock band U2, and I’m searching French-language results on the French versions of Google, Yahoo, and Bing. I’m also including local newspapers, too. The search results page has a tab for web results and a tab for news results. The web results page, like any good meta search site, tells you where each listing was found, i.e., “Ranked 1 by Google search” or “Ranked 4 by Yahoo search.”


We’ve written a fair amount about real time search in the past few months, but we haven’t focused too much on the visual element — people posting photos and videos of what they’re doing now. Roooby is one of several real time search engines that capture media, but one of the few that surface both photos and videos. (Although, to be frank, Roooby could do a better job of finding videos by scanning sites such as,, and others that host live video.)

Roooby - Twitter images/video search

Roooby isn’t the only player in this space. TwitCaps, TwitPicGrid, Pingwire, and Twicsy offer similar real time image search engines.


Speaking of media and images, here’s the most visual search tool I’ve ever seen: Spezify. The best way I can describe it is a sort of visual meta search engine. It pulls in results from Yahoo, Bing, Twitter, Flickr, YouTube, and even eBay and Amazon to create a fairly stunning search results page.

Spezify - visual search tool

This is serious eye candy. There’s a settings page where you can choose the sources and types of content (images, text, video) you want included. But to be frank, the focus on visuals means the search results have no context whatsoever. You can move vertically and horizontally through the results, but you have no idea why you’re seeing what you’re seeing. It’s innovative to be sure, but for this searcher, it’s too lacking in functionality.


Finally, here’s one for our readers in Europe, or for our readers traveling to Europe. It’s called Joobili, and it’s a travel/event search engine with a twist: Rather than telling the search engine what you want to do or where you want to go, you tell it when. There’s a cool date-based slider on the home page to get you started, and once you’re in the results, Joobili lets you see results based on categories (Arts, Sport, Nature, etc.), by country, or by keyword.

Joobili - Event & Travel Search

If you create an account, Joobili will let you save events to a wish list or a “went” list. You can also rank events to help other users make decisions on what to do and where to go. It’s a clever approach, but as I hinted above, it only covers Europe.

See also:

Related Topics: Channel: Video | Search Engines: Events Search Engines | Search Engines: Experimental | Search Engines: Meta Search Engines | Search Engines: Outside USA | Search Engines: Photo & Image Search | Search Engines: Real Time Search | Search Engines: Travel Search Engines | Search Engines: Video Search Engines


About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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  • jpbeard

    These are very cool tools. I’ll be using SearchMuffin a lot to find location specific ads. Thanks for the great article!

  • MikeBun

    Along the lines of searchmuffin, there is also of course the AdWords Ad Preview Tool:

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