Contributor

Andrea Schultz

Director of SEO

Company

About Andrea Schultz

With over 23 years of experience in SEO, back when Google was just a rumor, Andrea began her career optimizing websites for Yahoo, Ask Jeeves, AltaVista, and others. Now, as the Director of SEO at Sure Oak, she helps brands stay visible on all channels of organic search - Google & LLMs. Based in Wisconsin, she’s a plant-loving, campfire-enjoying mom of two. And of course, a diehard Green Bay Packers fan.

Andrea Schultz's latest articles

SEO

Technical SEO for AI search: 4 fundamentals that matter

AI systems can miss content that search engines handle well. Learn what to check so your pages can be crawled, understood, and cited.

Andrea Schultz | Aug 19, 2026 at 10:00 am ET

SEO

From links to brand signals: The new SEO authority model

Links aren’t enough anymore. Learn why consistent brand presence across trusted sources is becoming the key driver of search authority.

Andrea Schultz | Apr 30, 2026 at 8:00 am ET

SEO

How to build AI confidence inside your SEO team

From shared tool selection to celebrating wins, here are four practical ways to reduce fear and turn AI into a strategic partner.

Andrea Schultz | Feb 18, 2026 at 8:00 am ET

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SEO

3 pillars of AI-era SEO for regulated industries

From E-E-A-T to structured data and accessibility, here’s how regulated industries must adapt SEO strategies for AI-driven search.

Andrea Schultz | Jan 7, 2026 at 11:00 am ET