Putting lipstick on a pig: Fix the website or fail at SEO
If a website is not performing well, optimizing it is just putting lipstick on a pig. Here’s what to do to ensure your site succeeds in SEO.
Since January 1996, Bruce Clay Inc. (BCI) has helped websites rank in search engines. BCI has grown into a leading search marketing company providing SEO services and consulting, pay-per-click (PPC) advertising management, content development and social media marketing services. BCI also provides SEO tools including the SEOToolSet® and the Bruce Clay SEO plugin for WordPress. It operates SEOtraining.com, a comprehensive online SEO training and membership site that includes the acclaimed Bruce Clay SEO Training course. More than 5,000 attendees have learned SEO from Bruce Clay’s classes worldwide, and now members can access it from all over the world.
If a website is not performing well, optimizing it is just putting lipstick on a pig. Here’s what to do to ensure your site succeeds in SEO.
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