Identify traffic-stealing competitors
Find untapped keyword opportunities
Create content that ranks higher
As we are on the verge of the fourth quarter, a make or break time for many merchants and retailers, I decided to take a look at how some large and small merchants and retailers are using twitter. BestBuy BestBuy has a multi-pronged approach, the main account @BestBuy provides interaction for BestBuy’s employees. A secondary […]
One of the most interesting aspects of social media is the fact that there really aren’t any rules, anyone can use the platform however they want. When it comes to Twitter, a lot of organizations that aren’t associated with cutting edge marketing tactics are using some creative, outside of the box thinking. In fact, some […]
Most people in the industry look at contests and incentives as branding and marketing tools. However if you are willing to get creative, you can turn a contest into a powerful link building tool that will, over time, help your organic rankings. When most marketing and advertising teams look at a contest they are looking […]