How to retain clients in PPC
Learn key reasons for client churn in PPC and how to boost retention through goal alignment, performance audits, regular check-ins, and more.
Timothy Johnson is a Senior Paid Search Manager at Salesforce. He started his career in PPC in 2012 at an integrated digital marketing agency. As the Director of Paid Media, he was helping clients of various sizes and verticals meet their goals across PPC, paid social, programmatic advertising, and more.
Learn key reasons for client churn in PPC and how to boost retention through goal alignment, performance audits, regular check-ins, and more.
Timothy Johnson | Nov 30, 2023 at 9:00 am ETUsing generative AI can help PPC specialists elevate their campaign management and optimization efforts. Here are four ways how.
Timothy Johnson | Aug 31, 2023 at 9:00 am ET