Meta tags in SEO: What they are & how to use them
Meta tags guide search engines and users. Learn what they are, how they impact SEO, and best practices for titles, descriptions, and beyond.
Topic: Apple Inc.
The end of the marketing funnel: Why signals are your new opportunity
Forget funnels. Today’s customer journeys are fractured, AI-driven, and nonlinear. Here’s why signal-based marketing is your winning move.
PPC 2022 in review: Performance Max, Apple Search, chaos at Twitter, and more
If you thought it was going to be a dull year, you were wrong. Here’s a look at the most significant changes and most important PPC updates that happened in 2022.
SearchCap: Google Webmaster Tools Upgrade, Yoast Plugin Bug & Mobile Growth
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yoast WordPress SEO Plugin Vulnerable To Hackers Millions of WordPress sites may be exposed to a Blind SQL Injection vulnerability due to a security hole in the very popular Yoast SEO […]
Bing Webmaster Tools Adds Connected Pages Dashboard
Duane Forrester, the Senior Product Manager at Bing announced a new feature within Bing Webmaster Tools named the “Connected Pages Dashboard.” Formerly known as linked pages, connected pages is a way for Bing to allow you to tell them what pages you own under your social network. Once you verify these social profiles, Bing connects […]
SearchCap: The Day In Search, September 21, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Facebook To Allow Users To Delete Search Activity Facebook announced users will soon be able to delete their search activity under their “Activity Log.” The feature is being released over the […]
Roku + Hulu Plus = Pretty Awesome
Last week, the Roku player gained support for Hulu Plus. I’ve been trying out the combo for the past few days, and it’s pretty awesome. It further fulfills the promise of streaming TV content from the internet and back to your TV in the way that Google TV hasn’t.
SearchCap: The Day In Search, May 21, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Launches Encrypted Web Search Want to keep your searches from being seen when using open WiFi or other networks? Google’s introduced a new “secure” encrypted version of its search. Anyone […]
The Anti-Apple: Google Is The New Microsoft
Microsoft is apparently no longer the target for Google. Apple is now the symbol of all that’s wrong with the world. I was struck at yesterday’s Google I/O Android keynote by how directly and repeatedly Google’s Vic Gundotra slammed erstwhile partner Apple about its philosophy and its devices. Again and again the message was “we’re […]
The Twitter Search Revolution: Popular & Promoted Tweets Mature The Service
Within the past month, Twitter Search has radically matured. It has gained “relevant” tweets in addition to search ads. The changes are as much a revolution as when web search engines increased their relevancy and integrated search ads a decade ago. Searchers, search marketers — take notice! Below, a guide to what’s happened and what […]
Using Google Mobile App On My iPhone
Today I got my iPhone and I decided to do a quick pictorial on using Google’s Mobile App for the iPhone. Here is my walkthrough:
Search in Pictures: Halloween, Yahoo Bouncing Stools, & Googlebox
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.