Blind Search White Labels Search Results For Comparison

Google Blogoscoped reports we have a new blind search taste test in town at blindsearch.fejus.com. The way this blind search test works is that you enter a query and you vote for the best search results without knowing who the search results came from.

Unfortunately, the site was hit by a guy who “gamed the system” and the data is currently skewed by that individual. They do promise to remove the fake data in the near future. In addition, the person who created the site works for Microsoft but claims this is not a “Microsoft initiative.”

This reminds me of a test I ran back in 2005, which I called the Search Engine Relevancy Challenge. I called the white-labeled search engine RustySearch and put search results from Google, Yahoo, Ask.com and MSN Search on the same page. Searchers could have rated each result, as opposed to rating the whole ten links at once. It appears this is still somewhat working with over 20,000 queries. I cannot wait to see the results from the Blind Search test.

Related Topics: Stats: Relevancy


About The Author: is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here. For more background information on Barry, see his full bio over here.


SMX - Search Marketing Expo

SearchCap: Get all the top search stories emailed each day!

Name: Company: Email:

Like This Story? Please Share!

Other ways to share:

Like Our Site? Follow Us!

Search Engine Land on Google+

LinkedIn over 34,000 members
Subscribe to Our Feed! 80,565 subscribers take our RSS feed
 

Comments are closed.

Get Our News, Everywhere!

 
  • Advertise With Us
 

Click to watch SMX conference video

Join us at an upcoming SMX event:

Search Engine Land produces SMX, the Search Marketing Expo conference series. SMX events deliver the most comprehensive educational and networking experiences - whether you're just starting in search marketing or you're a seasoned expert.

SMX Site » | SMX Difference » | SMX News »


Learn more about search marketing with our free online webcasts and webinars from our sister site, Search Marketing Now. Upcoming online events include:


 

Search Engine Land Periodic Table of SEO Ranking Factors

Get Your Copy
Read The Full SEO Guide