Facebook Passes Google (Again) As Most-Visited US Site: Hitwise

Facebook.com was the most-visited web site in the U.S. last week, surpassing even Google.com. And this is not the first time it’s happened.

According to Experian Hitwise, Facebook.com received 7.07% of all internet visits during the week that ended on March 13th, with Google getting 7.03%.


This compares visits between the two main domains — Facebook.com and Google.com. When this first happened over the holidays, we explained that the numbers don’t include other Google properties like Google News.

In addition to the holiday numbers, Hitwise also says Facebook.com surpassed Google last weekend — March 6th and 7th. With Facebook trending way up in terms of traffic — up 185% over this time last year, Hitwise says, compared to Google.com being up only 9% over last year — it seems likely this is going to happen again and again.

Related Topics: Channel: Social | Facebook | Stats: Hitwise | Stats: Popularity | Top News


About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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  • http://twitter.com/MichelleObama7 Clifford Bryan

    I winder if Facebook will ever make its Bing search more visible? I don’t think that many people know about it.

  • laaki

    Google’s share will be even less than 7.03%. A large number of users type in ‘facebook’ in Google to log in to facebook!

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