Facebook.com was the most-visited web site in the U.S. last week, surpassing even Google.com. And this is not the first time it’s happened.
According to Experian Hitwise, Facebook.com received 7.07% of all internet visits during the week that ended on March 13th, with Google getting 7.03%.
This compares visits between the two main domains — Facebook.com and Google.com. When this first happened over the holidays, we explained that the numbers don’t include other Google properties like Google News.
In addition to the holiday numbers, Hitwise also says Facebook.com surpassed Google last weekend — March 6th and 7th. With Facebook trending way up in terms of traffic — up 185% over this time last year, Hitwise says, compared to Google.com being up only 9% over last year — it seems likely this is going to happen again and again.