Bing

Firefox 4 To Add Bing As Search Option

Bing announced that in the upcoming version of Firefox, Bing will be added as one of the standard set of search provider options.

This will be on both the Mac and PC versions of Firefox 4. Bing said:

We’re very excited to be included in the search engine choices in the upcoming version of Firefox. Having Bing in the “out of the box” list makes it easier than ever for the Firefox community to experience the benefits of Bing.

Postscript From Danny Sullivan: The current default search engine in Firefox is Google, and that doesn’t seem to be changing. However, it’s a big boost for Bing to finally get included as an alternative choice, and one that’s long overdue, in my opinion. For some further background on Google’s relationship with Firefox and how Microsoft has been left out, see the posts below:

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About the author

Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

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