It appears Google is testing showing fewer than the typical 10 web search results, in what might either be a test or possibly a bug.
As you can see from the screen shot above, Google is only listing one web search result, followed by a video result and then a news result – and they are all from BBC.co.uk.
We’d previously pointed out a reply in the thread that appeared to have been from Google’s Matt Cutts saying that this was a new feature, but on a second look, this is almost certainly someone faking responses from Cutts. We’re checking with Google about that, and whether this is a test.
In the example above, for “bbc cricket,” only five web search results are shown, followed by a video result. But we haven’t been able to replicate this for other sites (such as itv football), so it might be a bug related just to the BBC site.
Microsoft Bing has done this with their form of Best Match when they first relaunched as Bing.
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