Google: Webmaster Tools Reporting To Return To Normal Within In Coming Days

Google’s Webmaster Tools search query reports are very delayed right now, but Google tells us that they “expect reporting to return to normal in the coming days.” This is a “bug” in how Google shows webmasters search queries that drive traffic a site. The reporting tool stopped showing data on September 23rd. This came shortly […]

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google-webmaster-tools-video-1330350240Google’s Webmaster Tools search query reports are very delayed right now, but Google tells us that they “expect reporting to return to normal in the coming days.”

This is a “bug” in how Google shows webmasters search queries that drive traffic a site. The reporting tool stopped showing data on September 23rd. This came shortly after Google stopped passing virtually 100% of referrer data to webmasters. Google implied the bug was unrelated and promised to fix it soon.

I currently am able to see data from September 25th and going back, so this is a two day improvement from when the bug was first reported.

Again, Google promises to have this reporting bug fully resolved in the coming days.

A bug like this is not uncommon with Webmaster Tools, however, it has become much more important for marketers and webmasters to access Webmaster Tools data since Google took it away from them via their referrer logs.


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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