Report: Android Now 40 Percent Of Smartphone Market

According to the latest comScore data, Android handset penetration grew almost 6 points since last quarter and now amounts to 40 percent of the US smartphone market. Number two Apple gained modestly, and RIM, Windows and Nokia were all in negative territory. Samsung, the largest Android handset maker, also had the greatest overall share of mobile users.

Extrapolating from a survey base of 30,000 US mobile subscribers, comScore says that 78.5 million people now own smartphones. That represents 33 percent of the total population.

By contrast Nielsen says that 38 percent of US mobile subscribers have smartphones. And today IDC also released data showing that Apple was the leading individual smartphone OEM globally in Q2.

Related Topics: Channel: Mobile | Google: Android | Google: Mobile

Sponsored


About The Author: is a Contributing Editor at Search Engine Land. He writes a personal blog Screenwerk, about SoLoMo issues and connecting the dots between online and offline. He also posts at Internet2Go, which is focused on the mobile Internet. Follow him @gsterling.

Connect with the author via: Email | Twitter | Google+ | LinkedIn



SearchCap:

Get all the top search stories emailed daily!  

Share

Other ways to share:
 

Read before commenting! We welcome constructive comments and allow any that meet our common sense criteria. This means being respectful and polite to others. It means providing helpful information that contributes to a story or discussion. It means leaving links only that substantially add further to a discussion. Comments using foul language, being disrespectful to others or otherwise violating what we believe are common sense standards of discussion will be deleted. Comments may also be removed if they are posted from anonymous accounts. You can read more about our comments policy here.
  • http://www.mobilemartin.com/ Michael Martin

    …..but I thought the Verizon iPhone would have stopped Android in its tracks ;)

Get Our News, Everywhere!

Daily Email:

Follow Search Engine Land on Twitter @sengineland Like Search Engine Land on Facebook Follow Search Engine Land on Google+ Get the Search Engine Land Feed Connect with Search Engine Land on LinkedIn Check out our Tumblr! See us on Pinterest

 
 

Click to watch SMX conference video

Join us at one of our SMX or MarTech events:

United States

Europe

Australia & China

Learn more about: SMX | MarTech


Free Daily Search News Recap!

SearchCap is a once-per-day newsletter update - sign up below and get the news delivered to you!

 


 

Search Engine Land Periodic Table of SEO Success Factors

Get Your Copy
Read The Full SEO Guide