• Ashutosh R

    As an Indian I can say social media manipulation did played significant role in current govt. fall. Since electronic and print media are mostly playing under the bad players instructions and democracy is controlled in a way that you cannot speak the truth in front of all even. People used social media aggressively to share every little incident to bring awareness about the ruling and other political personalities despite all govt measures… and nearly every political group paid, voluntary and mislead jumped in the falls mudslinging game as well. :) Things have gone crazy with social media since govt has failed in India to nail social media to its suiting despite every possible effort to the dismay of highly deplorable politics of India.

  • http://swiftpropel.com Vijay Sood

    Yes! this is true but other developed nations have already been utilizing online platform to manipulate general perceptions! Even Obama met Mark Zukerberg before starting his election campaign!

  • http://www.formertourist.com/ Gaurav Srivastava

    Right Ashutosh. Social media has dramatically changed the game of election in India 2014. Agree.

  • http://www.formertourist.com/ Gaurav Srivastava

    Yup, let see what happen tomorrow.

  • Dr. Robert Epstein

    Could it be possible that I am BOTH a vocal critic of Google and that I also conduct first-rate research? I have been doing the latter for more than 30 years (see http://drrobertepstein.com). The effect my colleague and I have discovered – SEME, the Search Engine Manipulation Effect – has now been confirmed with more than 4,000 research subjects in five experiments in two countries. There is nothing speculative about it. It is a large effect which is extremely dangerous for democracy. Think about it this way: What if Fox News were the ONLY television network in the U.S.? How would that affect voting? Research has shown that Fox shifts between 3 & 28% of votes in every geographical market they enter and that they have less impact in markets where they have more competition. In many countries today, Google has a nearly complete monopoly on online search, and extensive research on consumer behavior has long demonstrated the enormous power of search rankings to alter both opinions and behavior. What happens when a candidate rises to the top in election-related search rankings during a campaign with no way for other candidates to dethrone him or her from the top slots? How are undecided voters affected? How many votes shift? What percentage of elections can be flipped in this way? Those are the questions we have now answered using the highest standards of scientific inquiry.

  • Dr. Robert Epstein

    Could it be possible that I am BOTH a vocal critic of Google and that I also conduct first-rate research? I have been doing the latter for more than 30 years (see http://drrobertepstein.com). The effect my colleague and I have discovered – SEME, the Search Engine Manipulation Effect – has now been confirmed with more than 4,000 research subjects in five experiments in two countries. There is nothing speculative about it. It is a large effect which is extremely dangerous for democracy. Think about it this way: What if Fox News were the ONLY television network in the U.S.? How would that affect voting? Research has shown that Fox shifts between 3 & 28% of votes in every geographical market they enter and that they have less impact in markets where they have more competition. In many countries today, Google has a nearly complete monopoly on online search, and extensive research on consumer behavior has long demonstrated the enormous power of search rankings to alter both opinions and behavior. What happens when a candidate rises to the top in election-related search rankings during a campaign with no way for other candidates to dethrone him or her from the top slots? How are undecided voters affected? How many votes shift? What percentage of elections can be flipped in this way? Those are the questions we have now answered using the highest standards of scientific inquiry.