Sorry Abraham Lincoln, Charles Darwin Gets The Google Logo

Feb 12, 2009 at 11:57am ET by Barry Schwartz

If you visit Google today, on Abraham Lincoln’s birthday, you will see a Google logo for Charles Darwin. Here is the logo, which links to a Google search for charles darwin:

It is also Charles Darwin’s birthday and I guess Darwin, the father of evolution, is more important than one of the most important US Presidents of all time, Abraham Lincoln. How did Google pick Darwin over Lincoln? Who knows – but they did. Personally, I am glad I did not have to make that choice.

I guess the easier solution would be to rotate between two logos, but Google didn’t go that route.

Barry Schwartz is Search Engine Land's News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.

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ONE COMMENT ON Sorry Abraham Lincoln, Charles Darwin Gets The Google Logo

BULLmar, February 13th, 2009 at 5:33 am ET:

Why Lincoln? What did he do for the world? I’m not interested in US Presidents…think that the world is a little bit bigger and the logo will shown worldwide.

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