• https://plus.google.com/u/0/102158485771469899740/posts Daniel Bailey

    Completely agree that you miss out on too much with one size fits all reports. That’s my grief exactly with all the automated (or uncustomizable) reporting tool out there (better than nothing perhaps, but still missing the mark).

    With “not provided” hitting levels of 70%, analysis by keyword like the report in the first example are no longer close to being accurate. Ho do you deal with that?

  • Tyson Downs

    Can’t really see the images, it would be great if they were clickable…

    That said I work mainly with small businesses and send reports directly to the owner. I currently use MySEOTool but am always on the lookout for something better.

  • davidquaid

    We take the total branded searches from GWT, subtract them from what’s in Organic in Analytics and then subtract that from “not – provided” = dashboard level Generic-in-not-provided amount

  • davidquaid

    Excellent article – not only is one-size-fits-all out, so is one-size-scaled-up-fits-all SEO programmes are dead too (think: Silver SEO $250pm, Gold SEO: $500pm etc).