Google launches new Ad Review Center for AdSense Ad Manager and AdMob

The platform features five major changes aimed at improving the user experience for advertisers.

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Google has rolled out a new Ad Review Center for AdSense, Ad Manager and AdMob.

Five major changes have been added to the platform – all aimed at improving the user experience for advertisers.

Below is a breakdown of what’s new.

New Features:

  1. Larger area to view ads. The new Ad Review Center features an improved layout to maximise the area that you have for viewing ads.
  2. New, easy-to-use filters. Google has added new filters to make it quicker and simpler to select statuses like ‘Allowed’ and ‘Blocked’.
  3. Bulk actions are easier: The search engine has also introduced a prominent ‘Select all’ button so it’s now easier to take actions on pages of ads.
  4. Simplified image search. The new Ad Review Center has rolled out a more prominent ‘Search by Image’ button and improved the search results. It also now shows image search requirements in the image selection dialogue.
  5. Improved detail view: Lastly, the platform has also updated the detail view by adding an expandable ‘Ad info’ area with more metadata and a new ‘Related ads’ tab to make it quicker to find related ads.
New Ad Review Centre

Why we care. These new features have been introduced to enhance the efficiency of ad management, simplifying the advertiser’s tasks and potentially saving them valuable time in the process.

What Google is saying. A Google Ads spokesperson said in a statement:

  • “We’re super excited to introduce the new Ad Review Center for AdSense, Ad Manager and AdMob.”
  • “We’ve spent a lot of time listening to feedback from publishers and partners alike, and we’ve made several investments to improve the experience for everyone.”

Deep dive. Visit the Ad Review Center overview for more information.


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About the author

Nicola Agius
Contributor
Nicola Agius is the Director of SEo and Discover at Reach PLC. Previously, she was Paid Media Editor of Search Engine Land from 2023-2024. She covered paid media, retail media and more. Before this, she was SEO Director at Jungle Creations (2020-2023), overseeing the company's editorial strategy for multiple websites. She has over 15 years of experience in journalism and has previously worked at OK! Magazine (2010-2014), Mail Online (2014-2015), Mirror (2015-2017), Digital Spy (2017-2018) and The Sun (2018-2020). She also previously teamed up with SEO agency Blue Array to co-author Amazon bestselling book Mastering In-House SEO.

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